TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Governor Rick Scott Doesn’t Respond Well to Fans

More specifically, the Governor couldn’t handle his opponent’s single fan, which former Governor Charlie Crist was apparently using to keep cool in the Florida heat at yesterday’s would-be gubernatorial debate.

The intro segment has to be seen to be believed:

This went on for seven full minutes before Rick finally rolled onto the stage. Scott’s subsequent attempt to explain his own juvenile behavior is even better:

Read more

UPDATE: Sears Apologizes for Third Party Connecting Them with Third Reich

Sears-SorryYesterday, we brought you the distressing story of Sears and Amazon trying to serve the niche (and morose) market of Goths and Emos.

Why? Who knows, but there it is — a business plan to reach the supercilious and splenetic kids down the hall…swallowing razor blades and considering hematolagnia.

In short, they were selling Swastika rings not because of the whole Nazi thing but because it’s trendy. In less than 12 hours, Sears proved that it is still a retailer for the common man while Amazon proves it is…not. One communicated directly with the media, while the other chose to ignore headlines (and customer complaints).

By understanding its own crisis communications plan, Sears proved that it really does have everything.

Read more

The Ticker: Pitching Bloggers; ‘Sorry Not Sorry’; ROI Update; And More

U2 Apologizes for Apple Album Giveaway

u2 q&aTrying to smooth things over after the rough release of their new album “Songs of Innocence” last month, U2 – or more specifically, Bono – apologized for the album giveaway fiasco that had many iTunes customers seething.

As part of a huge and longstanding partnership with Apple, U2 gave its new album to iTunes users, automatically downloading it onto people’s playlists. Some were so up in arms about the perceived intrusion that Apple introduced a tool to remove the music.

“Can you please never release an album on iTunes that automatically downloads to peoples [sic] playlists ever again? It’s really rude,” the group was asked during the Facebook Q&A.

Bono’s response: “Oops.”
Read more

Pink Slip Mania: This Is (Now) CNN

CNN fail

Unfortunately for Turner Broadcasting Systems, ratings haven’t been kind to the network that invented — for better or worse — 24/7 news.

In fact, they have sucked a little. This consistent downward spiral has forced the muckety-mucks at Turner (parent company of CNN, HLN, TNT, TBS, Adult Swim, Cartoon Network, and others) to consider what many in media believe to be the inevitable.

Reports show up to 300 have been let go at CNN and HLN alone, and this afternoon our sister site TVNewser learned that the recently relaunched Crossfire had been put out of its misery (again).

Factoids on the dearly departed after the jump. Read more

STUDY: 83 Percent of Consumers ‘Unsatisfied’ by Relationships with Brands

shutterstock_170602997

Edelman released its second annual “brandshare” study this week, and the project’s findings are both challenging and encouraging. In short, consumers are not completely satisfied by their relationships with the brands they know — and the industry is moving closer to determining what, exactly, such “relationships” should entail. Most importantly, brands that created “multidimensional” relationships with consumers saw big, measurable gains.

Some of the study’s findings serve as a good follow-up to a survey released by WPP in September, which found that 55 percent of respondents simply don’t see the point of “friending” a brand. Highlights:

  • 87 of respondents around the world say they want “meaningful relationships” with brands
  • Yet 66 percent say brands don’t share with them at all — and 70 percent say that, when they do, it’s only due to “a self-centered desire to increase profits”

Today we spoke to Jen Cohan, president of Edelman New York, to learn more about takeaways from this year’s brandshare.

Read more

Roll Call: MWW, GMR, And More

MWW named Ayofemi “Femi” Kirby, former communications director for the Congressional Black Caucus, as its newest corporate comms account supervisor.

Kirby, who earned a masters degree in PR from American University, previously worked on Capitol Hill directing comms for Congressman Adam Smith, ranking member of the House Armed Services Committee. She also spent three years working with Millennial-focused nonprofits Generation Engage and Mobilize.org. At MWW, she will help manage clients in both the public and private sectors; President/CEO Michael Kempner writes, “Femi is a significant addition to our nationally recognized crisis-management and corporate reputation teams.”

GMR Marketing announced two new staffing changes in its Los Angeles and New Berlin, Wisconsin offices. The agency promoted Dave Houston from senior director to vice president of client management and senior account director Casey Gartland to vice president of music and entertainment. Houston has been with GMR for nearly sixteen years and Gartland also brings more than 15 years’ experience to the new role. Houston began his career in events and has worked with clients including Pfizer, Johnson & Johnson, and PepsiCo; he will remain at GMR’s WI headquarters. Gartland, who has helped create partnerships with Deadmau5, The Jonas Brothers, Guy Fieri and others, will continue to be based in GMR’s LA office.

Read more

Will We Ever Learn to Trust a Nielsen Rating Again?

mfXjziuRatings are Nielsen’s bread and butter, so you can imagine the upset when it was discovered that recent numbers may have been “misattributed.”

From the New York Times:

Nielsen, the television research firm, acknowledged on Friday that it had been reporting inaccurate ratings for the broadcast networks for the last seven months, a mistake that raises questions about the company’s increasingly criticized system for measuring TV audiences.

The error wound up benefiting one network, ABC, while negatively affecting the others, according to people briefed on the problem. In a telephone call with reporters, Nielsen executives would not confirm that it had resulted in added viewers for ABC, saying they could not discuss individual clients.

How does a company recover from such a taint? Read more

Chipotle Sticks Its Organic Nose Up at Pizza-Making Italians Everywhere

Chipotle PizzaEditor’s Note: Possibly not a Chipotle official photo. Also, possibly not an Editor’s Note.

Late last year, the progenitors of fast-casual food with a little added integrity decided that, because the burrito business has done them a solid for a minute, it was time to bring the Chipotle mania to another sector: pizza.

Much to the chagrin of the little box delivery chains across this great land of ours, Chipotle’s presence on the pizza scene is a legitimate threat. And although there are no holes to shoot in Chipotle’s dough, the burrito giants have decided to throw down.

Almost a year later, here’s the shot fired: Pizza people, you’re doing it wrong!

Read more

Amal Alamuddin Becomes Mrs. Clooney — and Who Cares?

amal clooneyEighteen days ago, a supremely successful London barrister married the sexiest of Hollywood stars. Yesterday, she took his last name. That’s right; the beautiful and intelligent Amal Alamuddin is now Mrs. Clooney. But what does it meeeeaaannn..?

Does it mean she’s closing the chapter on her years (and seemingly identity) as an independent working woman? Does it mean she’s turning her back on her ethic identity? Does it mean anything at all?

The media machine has been hard at work drumming up an alleged “feminist debate” around the name change, which some self-proclaimed “cranky feminists” have argued ultimately involves a woman reneging on her autonomy as an individual.

Read more

<< PREVIOUS PAGENEXT PAGE >>