PR Newswire has launched a new platform, Agility, that will serve as a single place to push out news, monitor and target media, and engage with audiences. Users can access the hundreds of thousands of media contacts in the PR Newswire arsenal as well as the other data and analysis tools available on the new system. There are more than 300 early adopters so far, but you can learn more about signing up here and find out more about the new platform in the clip above.
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Sixty-six percent of Canadian journalists do WHAT once a week? Yep, use press releases. But don’t be shocked—even in the age of tweets, pins and likes, press releases are as relevant and vital as ever. Maximize this important vehicle with “The mononews e-Guide to the Press Release”. Featuring everything from best practices in preparation, format and content to how to construct releases for social, this 35-page doc is the ultimate resource for a new generation of press releases. Learn More.