Rogers & Cowan statement: Tom Cruise is still ours

(Tom Cruise, undergoing transformation in to Les Grossman)

Unfortunately for fans of batsh&% crazy outbursts on talk shows, Tom Cruise’s official PR duties will remain with celeb firm Rogers & Cowan, and not revert back to his sister Lee Anne DeVette, according to a statement from the agency:

“Lee Anne DeVette, who is his sister, is not involved in this area for her brother at all.

“As it was announced three years ago, she remains as his assistant working in areas of his production company that do not include publicity or public relations.”

As fans may remember, the Today Show rant and Oprah couch-busting fun happened around the same time DeVette took over PR duties from the legendary Pat Kingsley in 2004.

IMHO, Cruise wiped out any damage done by playing the delightfully offensive Hollywood mogul character Les Grossman in Tropic Thunder. Cruise in “Jewface” was so insane and so unexpected, the studio carefully clamped down any mention or photograph of him during production to generate early buzz for the satire.

You can catch Grossman tearing the vapid, buff and tan agent (played by Matthew McConaughey] here.

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.