Emmy-winning business journalist Betsy Stark is joining Ogilvy Public Relations as MD of content and media strategy, a new position at the firm. In this role, Stark will provide clients with counsel on media strategy (including social media) and help produce original content. Stark, who’s also a Peabody award winner, was previously an ABC News reporter, making appearances on shows including GMA and World News. She also covered the Obama inauguration and other current events issues during her 12 years there. She has been working with Ogilvy for the past year on a consultant basis.
Disney‘s president of movie marketing, MT Carney, has left the company after just 20 months. She worked on films including The Help and Cars 2. Immediately prior to her departure, the New York Times published a lengthy article about Carney’s struggles to overcome her “outsider” position in a role the paper calls “Hollywood’s most influential marketing position.” Prior to joining Disney, Carney was founder of the New York advertising firm, Naked NY.
Gibbs & Soell has moved back to downtown Chicago after 30 years in the ‘burbs. The firm is relocating to 125 S. Wacker Drive, and can be reached at (312) 648-6700. The firm has been in business since
1974 1971 and also has offices in New York, Raleigh, N.C., and Switzerland, along with a network of partners around the world.
Crown Media Family Networks has promoted Annie Howell to EVP of corp comms and media communications. She will oversee all of the PR, social media, corporate communications, and media relations activity and supervise IR and government relations activity. She joined the company in 2010 as SVP. Crown Media Family Networks is home to the Hallmark Channel, the Hallmark Movie Channel, and other lifestyle content.
Barb Burg has joined the Thomson Reuters Communications and Editorial groups as director of global comms for Reuters News. The editorial and media PR teams will report to Burg. She was most recently SVP and director of publicity at Bertelsmann’s Random House and has 25 years of experience in the field.
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