TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Ronn Torossian Sues Drew Kerr for $20M Over “Douche” Site

Douche.jpg

According to the NY Post, who filed under the headline, “Flak Is Douche Tagged,” 5WPR President Ronn Torossian is suing Four Corners Communications founder Drew Kerr for $20 million. Torossian alleges that Kerr bought www.rontorossianpr.com, which now directs visitors to a douche ad.

Writes the Post‘s Janon Fisher:

That’s the amount of damage the Internet hoax caused to his business brand, Torossian – who has repped Pam Anderson, Snoop Dogg and the state of Israel – claims in a lawsuit filed last week in Manhattan Supreme Court.

“Enjoy being a woman,” the package on the Web site reads, over a photo of a smiling woman in a white tank top.

Kerr called the lawsuit “completely unmeritorious.” Torossian said he has never met Kerr but has “proof” the flack launched the online attack.

Gawker’s Hamilton Nolan, who saw www.hamiltonnolan.com bought out from under him by Torossian himself, gives his take here.

Mediabistro Course

Content Marketing 101

Content Marketing 101Get hands-on content marketing training in our brand new boot camp, Content Marketing 101! Starting September 8, digital marketing and content experts will teach you the tips and tricks for creating, distributing and measuring the success of your brand's content. Sign up before August 15 and get $50 OFF registration. Register now!