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Spin the Agencies of Record

In this edition of Spin the Agencies, there are optics, images, and Michael Vick (above).

Celestron, a manufacturer and importer of telescopes and other optical devices, has chosen MWW Group as AOR. The firm will help with product launches and announcements at the 2011 Consumer Electronics Show.

Hill & Knowlton was hired by the North American Working Group (NAWG), an industry group that promotes wood as a sustainable building product, to develop messaging and brand position strategy.

O’Dwyer’s reports that convicted Michael Vick, the NFL player convicted on charges related to dogfighting, has enlisted French/West/Vaughn for PR help.

Getty Images has hired M Booth as its US AOR. The firm will help the company as it shifts its corporate positioning, PRWeek reports.

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