Spin the Agencies of Record

(Hector will always find his way home with Pet Tracks)

This edition of Spin the Agencies of Record includes account wins in discount clothing stores, fancy tea & tea accessories, a music teaching method, a database system for locating lost pets, and a couple of new deals for IT Girl:

M. Booth choses as agency of record by Tea Forté

Ogilvy lands Marshalls and T.J. Maxx stores, two TJX Companies

Dharmata PR to represent the Simply Music teaching method

Transmedia chosen by Pet Tracks, which is like LoJack for dogs. Enjoy this CEO quote from the release:

“We chose TransMedia Group because it’s a doggedly-persistent PR firm
that’s like an Irish Setter on point for regional, national and international media,” said Pamela Bush. “With their publicity yelp, we will be able to keep families and their pets safer across the country.”

IT Girl PR lands mother & son designers, and musician Rory Uphold

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.