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Spin the Agencies of Record

Chef Tyler Florence's amazing kitchen. Photo: John Lee

Susan Blond Inc has added three clients to its roster. The firm will handle media outreach and strategy for House Beautiful Kitchen of the Year with Tyler Florence, taking place in NYC’s Rockefeller Center June July 18-22. The firm will also work with hotelier Vikram Chatwal, who is behind Night and the Dream hotel chain, just to name a couple. And the firm has signed with Citizens for Water, the nonprofit whose efforts benefit the nation’s water supply.

Sonar has chosen The Morris + King Company (MKC) for PR services. Sonar is a location-based app that connects people based on info collected from social networks like Facebook and Foursquare.

CPAlead, an online marketing company that monetizes content for Web publishers, has chosen March Communications as AOR. The firm will reach influencers through media outreach, analyst outreach, social media initiatives, thought leadership opportunities, and other services. March VP Juliana Allen will lead the account.

Stanton Communications has added five clients from its local Baltimore area: Vertis Communications, a marketing company; AlBioTech, a biology and diagnostics company; Rommel Motorsports, operators of some of the largest Harley-Davidson dealerships in the country; and the state of Maryland, in which the firm will be helping with the Maryland 9/11 Memorial and the State Arts Council.

Talenti Gelato e Sorbetto has chosen RF|Binder Partners as AOR to raise awareness of the brand and work on social media outreach. [via PRWeek]

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