The Make-A-Wish Foundation has chosen Waggener Edstrom to redesign the nonprofit’s national website and those of its 62 chapters. Besides branding and information-sharing, the site will offer enhanced ways for people to connect with one another nationwide.
Celebrity dog groomer and stylist Jorge Bendersky has chosen Whitegate PR as his AOR. Bendersky has appeared on a number of programs including the Today show and his own Animal Planet program in 2008.
Belgium-based I-MOVIX has chosen Wall Street Communications as its global PR firm. I-MOVIX specializes in very-slow-motion technology. The firm will target trade media in science, education, and broadcast with its efforts.
The PALO beverage company has chosen Christie Communications to promote its PALO Root Tea. The drink is made with mamajuana, roots and herbs derived from the Dominican Republic.
Texas A&M is seeking a PR firm for OPAS, the school’s theater program. It will be a five-year contract that will promote ticket sales. The school hasn’t disclosed the budget. [via PRWeek]
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