Microsoft has a new SVP of consumer channels and the Central Marketing Group: Chris Capossela. Capossela replaces Mich Mathews, who announced last week that she would be stepping down. Capossela was previously the SVP of the Office division, which houses Office, SharePoint, and other product lines. In this role, he also oversaw the launches of Office 2007 and 2010. [via TechCrunch]
Dina Shapiro has been named director of marcomms and branding at Alcoa. She will lead marketing strategy across the country and around the world. She was most recently the SVP of brand strategy at Citibank. Shapiro has 18 years of marketing experience including work with advertising firms JWT and BBDO.