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Posts Tagged ‘Andy Warhol’

Ode to Andy: Campbell’s Repays the Warhol Favor After 50 Years

Like most Americans in the heady, mixed-up days of the early 60′s, Campbell’s Soup executives didn’t quite know what to make of Andy Warhol. The pop artist’s ongoing love letter to the chowders, bisques and broths that flavored his Pittsburgh childhood–rendered in hundreds of colorful variations via his signature screenprinting method–may have been the greatest free PR boost in American history, but Campbell’s wasn’t quite sure whether to embrace the art world ringleader, view him as a one-off oddity or sue him for copyright infringement (a course their legal team wisely chose to avoid).

In a sign of how closely Warhol remains tied to the Campbell’s brand, the company announced this week that it will release a series of limited-edition cans designed to pay homage to the artist, whose followers called him “Drella” in tribute to his dual personae: Dracula and Cinderella.

The cans will run in a limited edition of 1.2 million available exclusively at Target stores and cost 75 cents each, providing an opportunity for Campbell’s to both regain a bit of media attention and boost flagging sales numbers by honoring its most famous fan.

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Warhol Exhibits Remind Us That Everyone Will Have Their ’15 Minutes’

Andy Warhol – pop art icon, self-promoter and cultural pundit — was as celebrated for his creative talents as for his quotes. His prediction — “In the future everyone will be world famous for fifteen minutes” — was made long before the dawn of reality TV, the Internet, and social media.

Despite referring to himself as a “deeply superficial person,” Warhol’s legacy has survived long after his death in 1987. Warhol’s art still fetches millions of dollars at auction and many of his images have left lasting impressions. His work is currently on display at two museum exhibits in Washington, D.C.: “Shadows” at the Hirshhorn Museum and “Headlines” at the National Gallery of Art.

His last TV project, the show “Andy Warhol’s Fifteen Minutes,” was broadcast on MTV in the mid-1980s and featured interviews with celebrities and cultural figures. Meanwhile, his “Fifteen minutes of fame” forecast from the 1960s is truer now than ever. Countless others have briefly made headlines and then quickly faded from view. After the jump are four artistic examples from this past year.
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