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Posts Tagged ‘Barney’s’

Jay-Z Has Barney’s Back in Racial Profiling Crisis

shutterstock_108551027Don’t worry, Barney’s: Hova’s got you covered.

The New York department store’s recent racial profiling scandal has led execs to take desperate measures including a “blame the NYPD” damage control strategy as the state’s attorney general investigates the matter. An upcoming holiday sponsorship with Jay-Z complicated things, but the man’s sticking with the brand: he refused online requests to back out of the campaign, and now he’s announced a new move seemingly designed to take some of the heat off Barney’s.

On Friday, he made a statement via his website announcing a change in the campaign: the parties previously planned to donate 25% of sales generated by the partnership to the Shawn Carter Foundation, which provides scholarships to underprivileged youth. That number will now be 100% plus 10% of sales on launch day November 20th.

Jay also gives the impression that he’s taking the lead on the race relations issue:

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Disney Goes High Fashion at Barney’s

Disney's Minnie Mouse in Barney's PromoAnyone notice that Minnie Mouse is looking a bit…slimmer these days? If so, you probably caught a glimpse of Barney’s newest promo campaign, “Electric Holiday”. This collaborative project is the closest you’ll get to an all-out marriage of classic Disney characters and the cartoonish personalities who populate the world of international fashion.

Barney’s CEO Mark Lee unveiled his company’s newest PR offensive yesterday at the retailer’s Madison Avenue flagship store with the help of Disney CEO Bob Iger, fashion icon Sarah Jessica Parker, and a certain mousy celebrity (who thankfully appeared as the full-sized Minnie).

The campaign, based on Disney’s classic “Main Street Electrical Parade”, drew a bit of criticism for transforming Mickey’s lovably round soul mate–and her friends Snow White and Daisy Duck–into waif-thin caricatures of modeldom. There’s little doubt that the unbelievably slender characters depicted embody a physically impossible fantasy land filled with pouting divas, desperate paparazzi and snooty, unforgiving tastemakers…

Oh wait–we just described the fashion industry, didn’t we? Check out these pictures direct from the Barney’s window display and see for yourself:

Minnie shows more than a little leg

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Lady Gaga Goes to Barney’s for the Holidays

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Madison Avenue department store Barney’s has turned over its fifth floor to Lady Gaga, creating a Gaga-inspired wonderland of hair bows, strange stocking stuffers, special edition books, and other items all related to the wacky world of the Lady.

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