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Posts Tagged ‘BetaBeat’

Startup Exec Accidentally Proves the Value of Tech PR

There’s some “debate” — if you can call it that — within the tech community as to whether PR is a necessary evil or a crucial tool in taking startups from obscurity to world domination. Some recent examples: an Uber GM got attention for claiming that such services are “a waste of money” and an anonymous “tech exec” told an NYT reporter that he only hates journalists a little bit more than he hates his own PR team.

Last week, however, technologist Robert Adams of the “sharing without an internet footprint” network Brax.me gave us the definitive case study in the Why Startups DEFINITELY Need PR file by sending his own mass pitch to almost every major tech journalist on the planet.

Much of that “frenzy” involved mocking him.

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Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!

HBO’s New Sitcom Will Entourage the Tech Set

shutterstock_110088764For a quick minute last week we had a theory that Sam Biddle of Valleywag and Evan Spiegel of Snapchat were engaged in a battle of wits to determine who could most successfully make the archetypal Southern California startup dude look like a douchebag.

We quickly deposited that theory in the overflowing “dumb thoughts we had today” box, but now it looks like the guy behind Beavis and Butthead might just beat them both to the punch.

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