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Posts Tagged ‘Bill de Blasio’

New York Press Club Doesn’t Care for de Blasio’s Media Relations Strategy

de blasio

Today the mayor of our hometown gives us a nice lesson in how not to please certain local journalists.

Mayor Bill de Blasio won office in a 2013 landslide thanks, in no small part, to the work of BerlinRosen Public Affairs.

Yet some of the journalists involved in the New York Press Club seem to think that the firm could have taught him a bit more about media relations.

The letter/official airing of grievances signed by NYPC president Larry Seary after the jump. A hint: it involves message management.

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Camino VP Named Communications Director for Mayor de Blasio


Today the office of New York City Mayor Bill de Blasio named Andrea Hagelgans, VP of strategic comms and media at New York/Washington-based firm Camino Public Relations, as its Director of Cabinet Communications. In April, de Blasio announced plans to “retool” his communications team.

A bit of backstory: BerlinRosen Public Affairs received a large share of the credit for handling de Blasio’s campaign (which won one of the most lopsided victories in recent memory). But de Blasio’s office has struggled to find a new comms director after campaign manager and former Obama for America director Lis Smith resigned on inauguration day amid tabloid coverage of her relationship with former attorney general and would-be comptroller Eliot Spitzer.

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Mayor de Blasio Offers Case Study in Communications ‘Missteps’


Despite winning a landslide victory in which BerlinRosen Public Affairs played an outsized but largely unsung role, New York mayor Bill de Blasio has had a rough first 100 days. While most of the winter’s biggest challenges were not of his making (lots and lots and lots of snow), he has clearly realized that his team faces some shortcomings in the communications department.

This week’s New York Times interview, for example, gives us solid hints about the origin of the de Blasio administration’s “public relations headache.”

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With LAUNCH NYC, a New Fashion Week Option Takes Shape

Launch NYC ImageAs New York Fashion Week (NYFW) revamps and streamlines, a locally based fashion organization is planning another option. From January 23-February 16, Manufacture New York (MNY), a fashion incubator and small run production facility, in partnership with retailer Adorama, will host MNY55, an integrated showroom, retail and event space concept in the Flatiron area. And during an 8-day event from February 5-12 called LAUNCH NYC, the venue will also incorporate live runway shows. Both initiatives will spotlight independent national and local fashion designers.

A different take on New York Fashion Week: “It’s a downtown space for up-and-coming designers, an effort to reinvent Fashion Week with a “more sane approach, that’s more dynamic, accessible, transparent and interesting,” said Bob Bland, MNY’s CEO and founder, during a press preview on Monday. As she noted, NYFW has experienced several issues during the past five years.

A brief recap of the buzz about official NYFW: As chronicled by PRNewser, the event has grown too big for individual brands, and generated too many would-be press attendees, event crashers and scenesters. Production in the tented venue has become costly, scheduling conflicts have occurred and there’s a delay between runway shows and clothes being available for purchase. Sponsor IMG has sought more control in 2014 with tighter press credentialing.

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Mayor de Blasio Loses His Comms Director on Inauguration Day

He needs someone to help him answer this question

Now who’s going to help him answer this question?

In a story we missed over the holiday, The New York Post let the world know the single most important thing about Lis Smith, official spokesperson for new mayor Bill de Blasio‘s campaign and transition team: she’s dating Eliot Spitzer! (And yes, they went with the “Ho! Ho! Ho!” headline. Pure class.)

Given the fact that we don’t know anyone involved in this story, we probably shouldn’t assume that gossip had anything to do with Smith’s decision not to serve in the new administration. But we’ll go ahead and make that assumption anyway.

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Chiara de Blasio and the New Art of Damage Control

Did you miss this fascinating study in pre-emptive damage control last week?

On Christmas Eve, NYC mayor-to-be Bill de Blasio‘s transition team released a candid, one-on-one video in which his daughter Chiara tells of suffering through depression while at college and eventually seeking professional help after self-medicating with alcohol and marijuana.

The clip is a combination PSA/reality TV-style confession produced by the de Blasio family with their own money, and it might raise more questions than it answers.

It’s also a great example of the latest step in the evolution of damage control. We’ll let the elder de Blasio explain in his own words (via Capital New York).

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5 Novel Low-Tech Holiday Gifts to Serve High-Tech PR Needs

Holiday Gifts Tent Club SandwichHoliday gifting has become so complex that one needs a special calendar and glossary. Today’s Cyber Monday is for online shopping and Giving Tuesday is for charity donations. Shopping via mobile, social showrooming and self-gifting are also on the rise. Whatever your preference, PRNewser searched design sites and museum stores to find PR-related items. The 5 products below are mostly low-tech, but they solve the latest digital dilemmas facing PR industry execs.

1.Pitch a Club Sandwich Tent for Top-Secret Meetings
Tents are hot in politics now, with President Obama and New York City’s Mayor-elect Bill de Blasio using them for different reasons. At De Blasio’s ‘Talking Transition’ Tent, residents offered input on pressing issues. Obama’s advisers always pack a security tent for his overseas trips that they pitch inside his hotel room to avert foreign spies. With the Club Sandwich Tent, you can join the trend. Just soundproof the inside with aluminum foil and check for electronic bugs. Then you’ll be ready to thwart eavesdroppers during crisis summits, or to host a picnic.

Holiday Gifts Ear Warmers Red Green Final2.Wear Strawberry Motif Earmuffs to Tune Out Airplane Passengers’ Loud Cell Phone Calls
You might ask, “On what occasion other than holidays would one wear these red and green earmuffs?” The answer: on airplanes, as soon as airlines allow cell phone calls. Public reaction so far has been thumbs-down, but soon passengers will fill planes with incessant chatter. With these comfy faux fur and plush earmuffs, you’ll protect your ears and send a clear signal to your loud seatmates: “Shush, I’m listening to the Beatles song, Strawberry Fields Forever.”

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Meet the PR Firm Behind NYC Mayor-to-Be de Blasio’s Landslide Victory

Bill de Blasio

So former New York City public advocate Bill “I’m Still Taller Than You” de Blasio beat his opponent Joe Lhota in this week’s election by nearly 50 points. It was the largest margin of victory in that race in over a century, so calling it an epic win would be a pretty big understatement.

Some credit de Blasio’s ability to pick a message and stick with it by repeating the phrase “tale of two cities” once every five minutes—not to mention his son’s awesome afro—for his runaway victory.

Others, however, think a great PR campaign might have had something to do with it.

Do go on…

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Media Relations 101: Don’t Call Anyone ‘Racist’

Tomorrow marks the party primaries in New York City’s mayoral race. You can be forgiven for not caring if you don’t live in the Big Apple (and even if you do!), because Anthony Weiner‘s epic, face-first fall from grace seems to be the only thing anyone’s talking about.

Until now, that is.

Over the weekend current Mayor Michael Bloomberg—lover of bikes and hater of soda—made a classic media relations error by letting his outspoken character get the best of him. In an otherwise  solid interview with Chris Smith of New York magazine, Mike accused his least favorite mayoral candidate Bill de Blasio of running a “class-warfare and racist” campaign.

The word would be inflammatory enough on its own, but de Blasio is a white man married to a black woman with two bi-racial children who have been very visible throughout his campaign.

This story illustrates a very simple media relations no-no for figures who rely on the public’s approval: never call anyone a racist.

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