Glenn Beck‘s ascension in the talk radio and TV news stratosphere had a pulpy blend of polarization, right wing Muscle Milk, and a pint of vitriolic I.P.A. The longer Beck stuck his neck out the more feathers he ruffled; the more feathers he ruffled the more people watched; and the more people watched the more he stuck his neck out.
Yet here we are today wondering if the future of Glenn Beck is simply a dark abyss. There are reports that since last summer, Beck has lost a third of his audience, or in more dramatic math, a million viewers. Granted, Beck is still drawing a would-be healthy two-million viewers. MSNBC and CNN might consider hiring Charlie Sheen as a political pundit to achieve those numbers at 5p.m. on a weeknight.