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Posts Tagged ‘Billy Joel’

Good PR: Billy Joel Proves He’s Not Too Cool for School

Although Billy Joel has been on a touring hiatus for the past three years, he’s still earned some good press by headlining classrooms rather than stadiums. During a series of college visits, the Piano Man spoke to large groups of college students, often taking a moment to break down his songs on piano.

During one such recent college visit, Vanderbilt University freshman Michael Pollack worked up the nerve to ask if he could play a song with the piano man, himself. Without hesitation, Joel responded with an “Okay,” proving that for all the fame and fortune, he’s still not too much of a “Big Shot” to share the stage with an aspiring musician. Pollack played flawlessly, and Joel, clad in some dashing shades, crooned those famous lyrics before adding: “Remember that name…Guy’s got chops!”

Joel is about to begin touring again with performances scheduled this spring at Jazz Fest in New Orleans and the Stone Music Festival in Australia, and this clip proves that he’s a down-to-earth guy who cares about education and that he can still deliver the goods. His management team couldn’t have planned it better. (Oh, and for the record: the answer to the question “will my parents ever stop playing ‘Just the Way You Are?’ is ‘of course not!’)

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Banana Republic Cozies up to Match.com for In-Store Mixers

Mad Men AMC Yesterday we told you about the Banana Republic/AMC cross-promotion likely to have Mad Men fans dressing like the Drapers come spring.

But it now appears that the retailer’s relationship with AMC is not exclusive–as anyone at Sterling Cooper Draper Pryce will tell you, it often pays to have a little something going “on the side.”

Just in time for Valentines Day, Banana Republic’s global spring campaign centers on a single concept — love. Aww.

In order to get customers in the mood, the retailer will kick off its amorous rollout by hosting in-store mixers co-sponsored by Match.com. These after-hours soirees, hosted in cities like New York, Los Angeles, San Francisco and Chicago, will be open to members of Match.com’s Stir events program, who can mingle with fellow cardigan-wearing singles while sipping cocktails and enjoying discounts on merchandise.

Oh, and fear not for the lonely hearts who will leave these gatherings alone; every attendee will receive a free Billy Joel CD to keep them warm on the long, cold winter nights. (Ed. note: We now assume that these events are open only to the 50-and-over set.)

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On the Scene Productions Fires All Employees, Faces Bankruptcy

We received a tip this morning about an “employee revolt” at well known video and digital PR services company On the Scene Productions yesterday. Sure enough, PRWeek‘s Tonya Garcia has confirmed that the company let go of all its employees yesterday.

We reached out to On the Scene for comment and spoke with Jim Bowling, a VP and Creative Director who has been with the company for twenty-one years. Bowling said that employees knew something was going on when they didn’t get their last paychecks and an email was “sent around yesterday saying there would be a meeting at noon” where they were told of the mass firings and that the company would be filing for bankruptcy. Bowling said employees were not offered any severance or benefits.

The company, founded by Sally Jewett and Stacie Hunt, recently sold to investment firm Socious Capital, which has no other media holdings. Socious executives flew in for the meeting, “and gave us until today at 2pm the next day to leave,” said Bowling

“This was a great company,” he said. “These guys really didn’t take the time to know or understand the employees, so how can you be successful running a company without even knowing your employees.” On the Scene has done work for Chrysler, The Rolling Stones, the American Medical Association and Billy Joel, among other entertainment and consumer brands. Socious Capital could not be reached for comment as of the time of this post.