Did You Know That Red Bull Has a Magazine With a 2.7 Million Circulation? http://t.co/jcYCS73ueZ
— FOLIO: Magazine (@foliomag) December 11, 2013
Uh…nope. Had no idea. But could there be a better example of what we call “brand journalism” (oh, BTW, that’s 2.7 million copies in print)?
For some context, check out the first three stories presently visible on the web version of the mag—which exists to “[shift] away from branded stories…and explore the exceptional”—after the jump.