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Posts Tagged ‘Capital Staffers Index’

Research: More Than Half of Lawmakers Using Twitter

Edelman‘s 2011 Capital Staffers Index finds an increase in Twitter use and influence in policymaking here and overseas. According to the research, 53 percent of lawmakers are using Twitter, up from 38 percent last year. Sixty percent of staffers are using Twitter. All of this coincides with the increase in Twitter use among constituents.

The Internet at large is also playing a bigger role in the policy process, with 60 percent of staffers saying they learned about an issue online and one-third saying they’ve changed their minds based on what they’ve seen online.

Still, grassroots efforts are still important, with a failure in that area thought to be a big contributor to a failure of the larger campaign.

The research is based on interviews with 542 senior staffers across 11 countries. Click here for the press release about the study. And after the jump, we have an infographic.

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Legislators, Staffers Increasingly Using Digital Comms Methods

More survey data today: The second annual Capital Staffers Index, conducted by StrategyOne shows a spike in the use of digital and social media by legislators and staffers in government bodies in the U.S. and Europe. StrategyOne interviewed 271 senior staffers in Washington D.C., Berlin, Brussels, London, and Paris.

The survey shows a 41 point increase in the use of blogs and websites (72 percent), a 15 point increase in the use of social media (37 percent), and an eight point rise in the use of microblogs (15 percent). The microblogging number still has a lot of room to grow, but we know that U.S. politicians are very active on Twitter.

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