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Posts Tagged ‘Carmichael Lynch Spong’

Spin the Agencies of Record

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Sweet Pea Kitchens, an Oregon bakery responsible for “homemade, gluten free, all natural dog treats”, has retained Paws PR, the pet-centric division of P Jones Communications Inc. with offices in New York and Baltimore. Paws will work on a national re-launch including a new logo and packaging design as well as strategic communications consulting surrounding the brand’s expansion into the wholesale market.

The origin story is every bit as good as expected: after a vet put mother-daughter team Maureen and Devon Lake’s labradoodle Keira on a strict diet, they started baking their own alternative to store-bought treats and eventually founded their own company.

No word yet on how much more adorable the dogs that eat Sweet Pea products will grow up to be, but we’ll be the first to let you know as soon as we can pull ourselves away from the Emergency Puppy Twitter feed.

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Storytelling for Media Professionals

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Spin the Agencies of Record

The world is a book, and those who do not travel read only a page. – St. Augustine

Susan Magrino Agency announced seven new clients in the travel, real estate, and hospitality sectors. These clients include:

  • Baccarat Hotel & Residences New York, currently under construction across from the Museum of Modern Art
  • Castle Hill Inn, a Relais & Chateaux vacation property in Newport, Rhode Island
  • Fairmont Scottsdale Princess, a Strategic Hotels & Resorts property in Scottsdale, Arizona
  • Le Méridien Hotels & Resorts, a company with more than 100 properties in 40 countries
  • Paramount, a recently “re-imagined” hotel in the heart of New York City’s theater district
  • The Rittenhouse Hotel, a five-diamond hotel in Philadephia’s Rittenhouse Square
  • Six Senses Hotels Resorts Spas, a sustainable luxury hospitality brand

Reality must take precedence over public relations, for nature cannot be fooled. — Richard P. Feynman

Rubenstein Public Relations has announced new client wins including Greencard Creative, Brian Cuban, and Contemporary Art Collection.

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Spin the Agencies of Record

Russell Wilson, the college quarterback who was drafted by the Seattle Seahawks on Friday, has chosen French/West/Vaughan as AOR to handle endorsements, PR, and marketing. He’s already been signed by Nike.

The Maldives Marketing and Public Relations Corporation (MMPRC) has chosen Ruder Finn as its U.S. and international PR firm amid controversy over the country’s new government. NGOs say the government took power in a coup. The Maldives Commission of National Inquiry is looking into the matter and, Ruder Finn tells The Holmes Report, if the body finds that the government took power illegally, it will resign immediately.

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Roll Call: Proof and B-M, Carmichael Lynch Spong, RF Binder

Proof Integrated Communications has chosen Michael Bassik (left) as CEO. Bassik was previously B-M’s U.S. digital practice chair, a position he will continue to hold. Interim CEO Tony Telloni will become MD of brand integration and innovation in the consumer and brand marketing practice. He’ll also continue as the New York market leader. Proof is the marcomms and advertising agency formed from the Burson-Marsteller and PSBcreative advertising units.

Emily Buchanan has been named senior principal, chair of brand marketing and social engagement at Carmichael Lynch Spong. She was previously at MSLGroup where she was SVP, deputy practice director for the consumer marketing group. She’ll be based in Minneapolis.

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PR Firms Keep the Holiday Cheer Coming

In the past couple of weeks since we posted a story about the good works and well wishes coming from PR firms for the holiday season, there’s been a whole lot more, and its getting even more elaborate.

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Roll Call: CNN, Disney/ABC, Porter Novelli, and More

Former Senator and U.S. ambassador Carol Moseley Braun

Former TVNewser editor Steve Krakauer has been promoted to CNN‘s senior digital producer in the U.S., a new position. He was previously digital producer for Piers Morgan Tonight. In this new role, he’ll lead social media activity across the network in an effort to attract and engage audiences. [via TVNewser]

Mirian Arias has been named VP of daytime communications at Disney/ABC Television Group, responsible for outreach on behalf of ABC Daytime, SOAPnet, and ABC Media Productions. She’ll handle the corporate and consumer PR matters, marketing, affiliate, and talent publicity.

Michael Goldberg has joined Porter Novelli as CMO and senior partner. Goldberg was most recently EVP and CMO of Zimmerman Advertising, another Omnicom firm, in Florida. He’ll be making the move to New York and start his new job in the beginning of 2012. PN has lost some business (including Gillette) and high-level staff of late, but says it has made gains in healthcare and food and beverage. [via Ad Age]

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Roll Call: Weber Shandwick, Bloomberg, Ruder Finn, and More

Mike Bruhn

Peter Matheson Gay has joined Weber Shandwick as creative director of the firm’s North American healthcare practice and healthcare national practice leader for Canada. Matheson Gay is heading back to Canada from New York where he was a new business leader at Cohn & Wolfe, working with healthcare clients. He has previous experience up north with Hill & Knowlton, PraxisPR, and Veritas Communications.

Meredith Webster is joining Bloomberg LP as director of comms and public affairs. She’ll report to chief comms officer Rick Powell and oversee the expansion of the team’s efforts in New York, D.C., and abroad. Webster is joining from the Obama White House, where she has served as the senior advisor to Chief of Staff Rahm Emanuel and to interim Chief of Staff Pete Rouse and is currently the deputy director of government reform for competitiveness and innovation in the Office of Management & Budget.

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Roll Call: Publicis Consultants, Twitter Founders, NYWICI, and More

Left to right: NYWICI immediate past president Linda Kaplan Thaler; The NYT's Gail Collins; and new board president Catherine Mathis at a meeting last month

Publicis Consultants, part of MSLGroup, has named Michael Echter director of client engagement and growth. Echter was previously the new business lead for MSL New York, and will continue to be based in NYC. He joined the firm in 2000.

Twitter founders Biz Stone and Evan Williams, as well as Jason Goldman, a Twitter executive, are stepping away from the day-to-day at the microblogging company in order to relaunch The Obvious Corporation, which will focus on issues like those facing nonprofits. Obvious was started to purchase failed start ups and spawned Twitter.

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Roll Call: Weber Shandwick, Carmichael Lynch Spong, IHI, and More

Angela Wonson has joined Weber Shandwick as EVP of healthcare media. She will be based in New York, reporting to Barbara Box, president of the New York and Chicago healthcare practice. Previously Wonson was SVP of the national health media practice at Edelman. Wonson has 20 years of experience including comms work at NBC and other organizations.

Angela Miller

Carmichael Lynch Spong has added two to its staff. Angela Miller has joined the New York office as senior counselor working on media relations strategy for clients Trane and Sherwin-Williams. Prior to joining the firm, she was an account supervisor at Fleishman-Hillard.  And Meredith Kisch has joined as senior media relations manager working with Martek Biosciences, H&R Block, and Lutron. She was previously a senior account supervisor at Hill & Knowlton.

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Ketchum, Weber Shandwick Lead the SABRE Tally with Eight

The Holmes Report packed them in at Cipriani’s last night for the SABRE Awards dinner. PR firms came out in full force for the event where Ketchum and Weber Shandwick took the most awards for the night with eight. Weber shared the Platinum SABRE Award with Edelman and PepsiCo for Pepsi’s Refresh campaign, the company’s big social media CSR initiative. Among the awards Ketchum took home were for CSR with its client FedEX and for product media relations targeting trade media for client Navistar.

Other winners for the night were Glover Park Group in the public affairs category, MSLGroup for its work with Pepto-Bismol in the single special event category, and WPP with Ford Motor Company in the trade show category. A full list of Gold and Silver award winners is available here.

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