If you can pull yourself away from your Instagram feed for a minute, you might remember that photographs—you know, those professional-grade images printed on physical paper and sometimes placed in frames to look even better on your wall—can be quite beautiful.

Canon PIXMA PRO City Senses Gallery - New York City

In a campaign managed by Grey New YorkCanon promoted its new PIXMA PRO printer by touring the country with celebrity guests/hobbyist photographers Common, Chef Tyler Florence, and Norman Reedus (aka that guy on The Walking Dead who looks like the older brother in Mumford and Sons).

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