Posts Tagged ‘Conan O’Brien’
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The late night ratings wars have never been funny. From David Letterman and Jay Leno to Conan O’Brien and Jimmy Fallon, the bitter rivalries and backdoor deals only remind the public of how desperate the television industry is for viewers.
So when news broke that NBC tapped Jimmy Fallon to replace Jay Leno as host of The Tonight Show and move the storied franchise back to its original home, New York City, the public collectively sighed and vowed to remind itself to set its DVR or check out Hulu at work. Clearly NBC is seeking the next Johnny Carson to revive television ratings (which is kinda like the music industry seeking the next Michael Bolton or Kenny G to revive CD sales).
News flash: The Roots are a great house band and all, but the public has moved on.
A little Thursday morning cute overload.
Redheads are getting picked on, so Elmo has made a PSA (at the request of Conan O’Brien) to show how great they really are. Well, how great most of them are.
What a difference a year makes. Last year the Shorty Awards — dedicated to honoring the best producers of short, real-time content — had CNN anchor Rick Sanchez as host. This year, Sanchez is long gone from CNN, and in his place was Aasif Mandvi of the Daily Show.
The significance wasn’t lost on Mandvi, as the Daily Show was right in the middle of things when Sanchez was dismissed from CNN last fall. “You all must really hate Rick Sanchez,” Mandvi joked, insinuating it was a slap in the face for Sanchez to have someone from the Daily Show hosting.
Mandvi also poked a bit of fun at the awards themselves, as he joked that they are “the most relevant awards show ever,” and said, “Let me be honest. I’m only here to increase my Twitter followers.”
That being said, in their third year, the Shorty Awards have only gotten bigger (and longer).
The resurgence of Conan O’Brien is nothing short of staggering. He’s not #1 or #2 in the ratings but let’s take into consideration that the major networks are in 15 million more homes than Conan’s TBS is. Remember: TBS used to be known as “Channel 17″ and aired programming like this.
But I digress. In a seriously serious must-read in Fortune, the real deal details are uncovered about how Conan O’Brien went from out-of-work talk show host, to sympathetic red-headed step-child, to cyber-friggin-dude.
The new musical “ Spider-Man: Turn Off the Dark” has only been in previews for a few days, but the media attention it’s gotten has been massive, for a number of reasons.
It has a $6o million budget, making it the most expensive musical in history, and runs more than three hours. U2′s Bono and the Edge are the show’s composers. The Sunday night preview was plagued with problems. A heckler said she felt like a guinea pig. The theater’s general manager is already looking for someone new to lease the space. Yet, it has raked in a wad of cash.
Twitter’s Fail Whale artist Yiying Lu has created the Conan-infused rendering above titled “Pale Whale,” which was unveiled today on TeamCoco.com. Desktop and mobile wallpaper is also available. And speaking of Twitter, today’s promoted hashtag is #conanreturns.
TeamCoco.com also features a special pre-premiere Conan episode, “Show Zero,” special for the online crowd. That video is also available after the jump.
NBC Universal president & CEO Jeff Zucker is beginning to speak, after weeks of damaging media coverage and public battling between the network’s two main late night talents, Jay Leno and Conan O’Brien.
His first two interviews: The New York Times and Charlie Rose.
“Obviously, in hindsight, you know, perfect information leads you to that conclusion — that it was a mistake…And I think it’s the sign of a leader to step up and say, you know, when something’s not working, to have the guts to reverse it,” Zucker told Rose.
All of this comes as a deal with O’Brien to leave the network is said to be imminent.
Several PR executives PRNewser has spoken with said Zucker would have to take the blame in order for the network to “move on,” however some thought the public statements may have come even sooner than they did.
Why not end the week with the latest on the late night television wars? After watching its own late night show host lambaste the network for the last several nights, NBC has shot back at Conan O’Brien, in the form of some aggressive quotes from NBC Sports head Dick Ebersol [pictured] in The New York Times.
“What this is really all about is an astounding failure by Conan,” said Ebersol, adding, “we bet on the wrong guy.” To be fair, NBC also bet Leno would succeed at 10p.m., something they backed up with a multi-million dollar marketing campaign.
Even if O’Brien heads out the door relatively soon, NBC PR will continue to face enormous challenges, for example today’s headline from Marketwatch’s Jon Friedman: “NBC head Zucker: Why is he still there?”
After just several days of rumors and speculation, NBC confirmed Sunday a change to the network’s late-night line up. Now, the question is, will all parties involved except it?
The changes — moving Jay Leno back to late-night at 11:35 p.m. and pushing Conan O’Brien back to 12:05 a.m. — have been accepted by Leno, but not yet by O’Brien who could be considering a move to another network or a legal battle with NBC for breach of contract. The leak period on this news was relatively short, as the first reports of a line-up change emerged this past Thursday.
Unfortunately, that doesn’t matter now, as the focus will be on the mixed messages the line-up changes reveal, less than one year after Leno was heralded as the new face of prime-time for NBC.
“You have the combination of expired content, in terms of current public taste, appearing at the wrong time on a medium that has lost its salience, by whatever standards you use,” Paul Levinson, professor of communication at Fordham University told the Times.
On “The Tonight Show” brand, the Times‘ David Carr said, “Not since New Coke has a storied brand been so thoroughly maimed.” Harsh? Yes, but NBC needed to make a move after intense pressure from affiliate stations, whose profits are down more than 22% in 2009 in part after losing “lead in” audiences to their nightly news due to Leno’s slumping ratings.
Allison Gollust, NBC’s executive vice president of corporate communications, declined to make NBC Jeff Zucker available for interviews thus far. Jeff Gaspin, chairman of NBC Universal Television Entertainment, announced the plans at an industry event yesterday in California.