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<title>Conde Nast - PRNewser</title>
<link>http://www.mediabistro.com/prnewser</link>
<description>Your Daily PR Release</description>
<copyright>Copyright 2013</copyright>
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<title>Roll Call: LIVESTRONG, Shout! Factory, Outbrain and More</title>
<description><![CDATA[<p>The <strong></strong><strong><a href="http://www.mediabistro.com/LIVESTRONG-Foundation-profile.html">LIVESTRONG Foundation</a></strong> announced the appointments of <strong>Robyn Burchfiel</strong> as vice president of major gifts and <strong>Cameron Krier</strong> as director of government relations. Burchfiel comes to the Foundation with a wide range of experience in major gift fundraising and corporate management from her previous roles as director of gift and estate planning and director of leadership gifts at Southwestern University in Georgetown, Texas. Krier’s expertise in governmental affairs comes from a career devoted to public service. As vice president for federal affairs, advocacy and public policy for the Texas Hospital Association, she specialized in leading the development and implementation of federal legislative strategy for more than 450 members. (<a href="http://www.bloomberg.com/article/2013-02-07/atDVFhI1aZHA.html" target="_blank">Release</a>)</p>
<p><strong>Jeffrey Thompson</strong> has been named vice president of digital strategy and business development at <strong>Shout! Factory</strong>. He had been VP of digital strategy and business development at <strong></strong><strong><a href="http://www.mediabistro.com/Conde-Nast-profile.html">Conde Nast</a></strong>. In the newly created role, Thompson will lead development of digital strategies and digital video partnerships to continue growing Shout! Factory’s cross-platform initiatives that leverage its content curation abilities. He reports to company co-founder and president <strong>Garson Foos</strong>. (<a href="http://www.hollywoodreporter.com/news/jeffrey-thompson-shout!-factory-digital-418759" target="_blank">THR</a>)</p>
<p><strong>Kate Solinsky</strong> was named senior director of brands and agencies at online content discovery platform <strong>Outbrain Inc. </strong>She had previously been account director at <strong>Time Inc</strong>. (<a href="http://www.mediabistro.com/revolvingdoor/" target="_blank">Revolving Door</a>)</p>
<p><strong>Russell Peck</strong>,<strong> </strong>campaign manager for North Carolina’s newly elected <strong>Governor Pat McCrory</strong>, joins <strong>Mercury Public Affairs</strong> as a senior vice president. Peck expands Mercury’s network in the South, opening a new office for the firm in Raleigh, NC. Prior to his work with the McCrory campaign, Russell served as the executive director of the North Carolina Republican Party. Mercury is a part of <strong>Omnicom Group Inc</strong>. (<a href="http://projects.newsobserver.com/under_the_dome/mccrorys_campaign_manager_opens_political_shop_in_raleigh" target="_blank">UnderTheDome</a>)</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Elizabeth S. Mitchell</dc:creator>
<comments>http://www.mediabistro.com/prnewser/roll-call-livestrong-shout-factory-outbrain-and-more_b56990#disqus_thread</comments>
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		<category><![CDATA[PR's Revolving Door]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[Inc.]]></category>
		<category><![CDATA[Livestrong]]></category>
		<category><![CDATA[LIVESTRONG Foundation]]></category>
		<category><![CDATA[Mercury Public Affairs]]></category>
		<category><![CDATA[Omnicom Group]]></category>
		<category><![CDATA[Outbrain]]></category>
		<category><![CDATA[Shout! Factory]]></category>
<pubDate>Fri, 08 Feb 2013 11:14:19 +0000</pubDate>
  
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<title>More Changes for Condé Nast&#8217;s Communications Team</title>
<description><![CDATA[<p><img class="alignleft size-full wp-image-56661" title="Nice. " src="http://www.mediabistro.com/prnewser/files/2013/02/conde-nast.jpg" alt="Conde Nast logo" width="300" height="59" />This week brings more evidence that publishing giant <strong>Condé Nast</strong> is remaking its PR/communications team for the new year. Last month <a href="http://www.mediabistro.com/prnewser/big-name-publicist-maurie-perl-leaving-conde-nast_b54271" target="_blank">we reported on</a> the departure of <strong><a href="http://www.mediabistro.com/Maurie-Perl-profile.html">Maurie Perl</a></strong>: industry leading light, Barbara Walters confidant and veteran of such titles as <em><strong>Vanity Fair</strong></em> and <em><strong>The New Yorker</strong></em>.</p>
<p>Now we&#8217;ve learned of another big-name departure&#8211;and the arrival of some new blood.</p>
<p><strong>Shannon Eis</strong>, who led internal and executive communications at Condé , <a href="http://www.prnewswire.com/news-releases/mww-hires-conde-nasts-shannon-eis-as-svp-corporate-communications-188822721.html" target="_blank">left last week</a> for a new role as senior vice president of corporate communications at top PR firm <strong><a href="http://www.mww.com/" target="_blank">MMW</a></strong>. Eis previously worked as senior vice president at <a href="http://www.kaplow.com/" target="_blank"><strong>Kaplow Communications</strong></a> (and yes, she will continue making regular appearances on <em><strong>The Late Show With David Letterman</strong></em> as a parenting expert).</p>
<p>This week brings news that<strong> Patricia Röckenwagner</strong> <a href="http://www.mediabistro.com/fishbowlny/conde-nast-names-communications-head_b75774" target="_blank">has been named</a> Condé Nast&#8217;s senior vice president of communications. Industry vet Röckenwagner previously served as senior VP of marketing and communications for <strong>McGraw-Hill Companies</strong> and corporate comms director at <strong>Paramount Pictures</strong>.</p>
<p>It would appear that Condé Nast is reshaping its communications team as part of a larger strategic shift. Expect more announcements to foll0w.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Patrick Coffee</dc:creator>
<comments>http://www.mediabistro.com/prnewser/more-changes-for-conde-nasts-communications-team_b56660#disqus_thread</comments>
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		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR's Revolving Door]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[Kaplow Communications]]></category>
		<category><![CDATA[Maurie Perl]]></category>
		<category><![CDATA[McGraw-Hill Companies]]></category>
		<category><![CDATA[MMW]]></category>
		<category><![CDATA[Paramount Pictures]]></category>
		<category><![CDATA[Shannon Eis]]></category>
		<category><![CDATA[The Late Show With David Letterman]]></category>
		<category><![CDATA[The New Yorker]]></category>
		<category><![CDATA[Vanity Fair]]></category>
<pubDate>Tue, 05 Feb 2013 11:04:06 +0000</pubDate>
  
	<media:content url="http://www.mediabistro.com/prnewser/files/2013/02/conde-nast.jpg" width="290" height="140" medium="image" />
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<title>Big-Name Publicist Maurie Perl Leaving Condé Nast</title>
<description><![CDATA[<p><img class="alignleft size-full wp-image-54276" title="Conde Naste vet Maurie Perl" src="http://www.mediabistro.com/prnewser/files/2013/01/maurieperl1.jpg" alt="Conde Naste vet Maurie Perl" width="217" height="246" />In Industry Insider News, one of the New York media world&#8217;s biggest PR names has announced a major career change. <strong>Maurie Perl</strong> has a long history performing public relations work for some of the publishing industry&#8217;s best-regarded titles including <em><strong>Vanity Fair</strong></em> and <em><strong>The New Yorker</strong></em>.</p>
<p><em><strong>Women&#8217;s Wear Daily</strong></em> <a href="http://www.wwd.com/media-news/fashion-memopad/perl-to-exit-6580040?module=Media-hero" target="_blank">goes so far</a> as to call her &#8220;<strong>Condé Nast</strong>’s most powerful gatekeeper&#8221;; she spent more than two decades at the company performing PR duties for such names as <strong>David Remnick</strong> and <strong>Tina Brown</strong> and mentoring much of the industry&#8217;s younger talent. Before joining Condé Nast she worked at <strong>ABC News</strong> alongside <strong>Barbara Walters</strong> and others.</p>
<p>Brown says “She’s more than a publicist. She’s a <em>consiglieri</em>. No one can see all the angles like her”. Tough to find greater words of praise for anyone in the business.</p>
<p>Earlier this week an internal email revealed that Perl would be leaving as a result of Condé Nast’s decision to hire the <a href="http://www.rubensteinpr.com/" target="_blank">Rubenstein</a> agency for all media relations concerns. This move comes about because the company looks to further establish itself in &#8220;the scripted TV and feature films arenas&#8221;. <strong>Robert Green</strong>, executive producer of <a href="http://live.huffingtonpost.com/" target="_blank">Huffington Post Live</a>, will be the company&#8217;s new senior vice president.</p>
<p>No word on next steps for Perl, who has &#8220;no intention of retiring.&#8221;</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Patrick Coffee</dc:creator>
<comments>http://www.mediabistro.com/prnewser/big-name-publicist-maurie-perl-leaving-conde-nast_b54271#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/big-name-publicist-maurie-perl-leaving-conde-nast_b54271</link>
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		<category><![CDATA[News]]></category>
		<category><![CDATA[ABC News]]></category>
		<category><![CDATA[Barbara Walters]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[David Remnick]]></category>
		<category><![CDATA[Huffington Post Live]]></category>
		<category><![CDATA[Maurie Perl]]></category>
		<category><![CDATA[Robert Green]]></category>
		<category><![CDATA[Rubenstein PR]]></category>
		<category><![CDATA[The New Yorker]]></category>
		<category><![CDATA[Tina Brown]]></category>
		<category><![CDATA[Vanity Fair]]></category>
		<category><![CDATA[Women's Wear Daily]]></category>
<pubDate>Wed, 09 Jan 2013 15:20:46 +0000</pubDate>
  
	<media:content url="http://www.mediabistro.com/prnewser/files/2013/01/maurieperl1.jpg" width="290" height="140" medium="image" />
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<title>12 Pinterest Tips from Magazine Pros</title>
<description><![CDATA[<p><img class="alignleft size-medium wp-image-52720" title="12/12!" src="http://www.mediabistro.com/prnewser/files/2012/12/Gotham-Outside-Front-197x300.jpg" alt="" width="197" height="300" />As a way of continuing the <a href="http://www.121212concert.org/" target="_blank">12/12/12 theme </a>this week, we&#8217;ve compiled 12 tips for using <strong><a href="http://www.mediabistro.com/Pinterest-profile.html">Pinterest</a></strong> based on the collective expertise of two magazine brands that have enthusiastically adopted the platform: <em><strong>Real Simple</strong></em> and <em><strong>Glamour</strong>.</em></p>
<p>At the <a href="http://www.magazine.org/2012-mpa-digital-social-media" target="_blank">MPA Digital: Social Media conference </a>on Thursday in New York, <strong>Kathleen Harris</strong>, managing editor of <em>RealSimple.com</em>, presented lessons learned over two years of using Pinterest. She also noted that it’s “where the bulk of our referral traffic comes from.”</p>
<p>Later <strong>Mike Hofman</strong>, digital managing director at <em>Glamour.com</em>, appeared on a panel about Pinterest. He described it as a “vehicle for lifestyle inspiration, and said <em>Glamour</em> even “re-engineered our website to be more like Pinterest.”</p>
<p>“If you’re not on Pinterest as a magazine brand, you’re not relevant.” That was the assessment of another panelist, <strong>Dick Porter</strong>, EVP of media sales at <strong><a href="http://www.mediabistro.com/Meredith-Corporation-profile.html">Meredith Corporation</a></strong>. Pinterest isn’t a fit for every company or brand, but others can still learn from these magazine brands’ experience.</p>
<p>The advice below makes it appear easy, but applying these tips may prove more elusive. While the examples concern brands that almost exclusively target females, these pointers can also be adapted by gender neutral and <a href="http://www.mediabistro.com/prnewser/will-there-be-a-pinterest-for-men_b52488" target="_blank">male oriented brands</a>.</p>
<p>Our twelve tips:</p>
<p> <a href="http://www.mediabistro.com/prnewser/12-pinterest-tips-from-magazine-pros_b52694#more-52694" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Nancy Lazarus</dc:creator>
<comments>http://www.mediabistro.com/prnewser/12-pinterest-tips-from-magazine-pros_b52694#disqus_thread</comments>
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		<category><![CDATA[Events]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Tips and Tools]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[Dick Porter]]></category>
		<category><![CDATA[Glamour]]></category>
		<category><![CDATA[Glamour magazine]]></category>
		<category><![CDATA[Gotham Bar and Grill]]></category>
		<category><![CDATA[Kathleen Harris]]></category>
		<category><![CDATA[Meredith Corporation]]></category>
		<category><![CDATA[Mike Hofman]]></category>
		<category><![CDATA[MPA Digital Social Media conference]]></category>
		<category><![CDATA[Pinterest]]></category>
		<category><![CDATA[Real Simple]]></category>
		<category><![CDATA[RealSimple]]></category>
		<category><![CDATA[Tips and tools]]></category>
<pubDate>Fri, 14 Dec 2012 14:02:31 +0000</pubDate>
  
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<title>Cubes: Conde Nast Shows Off Its Lucky Side</title>
<description><![CDATA[<p><img class="size-full wp-image-132933 alignnone" title="mbtv_blogpost-2" src="http://www.mediabistro.com/tvnewser/files/2012/06/mbtv_blogpost-21.gif" alt="" width="570" height="34" /></p>
<p>Conde´ Nast recently hosted MediabistroTV at its Times Square offices. Lucky magazine style editor and network television morning show contributor <strong><a href="http://www.mediabistro.com/Lori-Bergamotto-profile.html">Lori Bergamotto</a></strong> walked the crew through Lucky&#8217;s offices revealing the hidden corners where nail polish and make up are put through their paces, colors and fabric samples are checked by the art department, shoes and handbags await their close-ups and racks of outfits hang around waiting for their models.</p>
<p>Take a look at all the small parts that make up a big fashion magazine like Lucky.</p>
<p><iframe width="560" height="315" frameborder="0" src="http://www.youtube.com/embed/BN6S7DpI9Hs"></iframe></p>
<p>Next Thursday MediabistroTV premieres, &#8220;My First Big Break: Ken Burns.&#8221; You can view our other MediabistroTV productions on our<a href="http://www.youtube.com/playlist?list=PL704DE8F8E330112D" target="_blank"> YouTube Channel</a>.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Kevin Eck</dc:creator>
<comments>http://www.mediabistro.com/prnewser/cubes-conde%c2%b4nast-shows-off-its-lucky-side_b50364#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/cubes-conde%c2%b4nast-shows-off-its-lucky-side_b50364</link>
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		<category><![CDATA[Cubes]]></category>
		<category><![CDATA[mbTV]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[Lori Bergamotto]]></category>
		<category><![CDATA[Lucky]]></category>
		<category><![CDATA[video]]></category>
<pubDate>Thu, 15 Nov 2012 10:39:16 +0000</pubDate>
  
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<title>Does a Stylish Men&#8217;s Mag Like &#8216;M&#8217; Have an Audience?</title>
<description><![CDATA[<p><img class="alignleft size-medium wp-image-45855" title="We do like Bradley Cooper..." src="http://www.mediabistro.com/prnewser/files/2012/09/m1-233x300.jpg" alt="" width="233" height="300" />When we try to come up with sure-fire ways to make a big impression in today’s scattershot media world, the very first thought that enters our minds always seems to be “Start an upscale men’s fashion magazine!”</p>
<p>OK, not really—but <strong><a href="http://www.mediabistro.com/Conde-Nast-profile.html" target="_blank">Condé Nast</a></strong> <a href="http://www.nypost.com/p/news/business/move_over_gq_and_details_mag_is_dZ6BjBH91ICxWWpPNvfADL" target="_blank">has decided</a> to take that step by re-launching “<strong><a href="http://www.mediabistro.com/M-Magazine-profile.html">M Magazine</a></strong>”, a venture run by former <em><strong><a href="http://www.mediabistro.com/New-York-Observer-profile.html">New York Observer</a></strong></em> editor Peter Kaplan. Its first issue hits newsstands today followed by a big question: will anyone read it?</p>
<p>It didn’t work the first time—the title appeared in 1983 and folded during the early 90’s due to poor ad revenue. Kaplan sees the new quarterly as less of a fashion rag and more of a Euro-style intellectual journal—for American men who make over $200,000 a year. It’s very traditional: As Kaplan puts it, “M” is a “magazine to state the love of print” that runs on the power of ads by luxury titans like <strong><a href="http://www.mediabistro.com/Versace-profile.html">Versace</a></strong>, <strong><a href="http://www.mediabistro.com/Dunhill-profile.html">Dunhill</a></strong> and <strong><a href="http://www.mediabistro.com/Louis-Vuitton-profile.html">Louis Vuitton</a></strong>.</p>
<p> <a href="http://www.mediabistro.com/prnewser/conde-nast-mens-magazines_b45850#more-45850" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Patrick Coffee</dc:creator>
<comments>http://www.mediabistro.com/prnewser/conde-nast-mens-magazines_b45850#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/conde-nast-mens-magazines_b45850</link>
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		<category><![CDATA[Fashion/Beauty]]></category>
		<category><![CDATA[Media People]]></category>
		<category><![CDATA[Capital New York]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[Dunhill]]></category>
		<category><![CDATA[Louis Vuitton]]></category>
		<category><![CDATA[M Magazine]]></category>
		<category><![CDATA[New York Observer]]></category>
		<category><![CDATA[Versace]]></category>
<pubDate>Mon, 24 Sep 2012 17:11:55 +0000</pubDate>
  
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<title>Revolving Door: Jim Walton to Step Down as President of CNN Worldwide, Elizabeth Spiers Launches Startup, and More</title>
<description><![CDATA[<p>According to <em>Ad Age</em>, <em><strong><a href="http://www.mediabistro.com/New-York-Observer-profile.html">New York Observer</a></strong></em> Editor-in-Chief <strong><a href="http://www.mediabistro.com/Elizabeth-Spiers-profile.html">Elizabeth Spiers</a></strong>, is leaving to launch her own startup, which will focus on content and commerce in the health and wellness arena. <a href="http://adage.com/article/media/ny-observer-editor-leaves-content-commerce-startup/236465/" target="_blank">(<em>Ad Age</em></a>) <a href="http://adage.com/article/media/ny-observer-editor-leaves-content-commerce-startup/236465/"></a></p>
<p>According to <em>AdWeek</em>, <strong><a href="http://www.mediabistro.com/CNN-profile.html">CNN</a></strong> has announced that <strong><a href="http://www.mediabistro.com/Jim-Walton-profile.html">Jim Walton</a></strong>, president of <strong><a href="http://www.mediabistro.com/CNN-Worldwide-profile.html">CNN Worldwide</a></strong>, will step down at the end of 2012. While earnings have increased under Walton&#8217;s leadership, ratings have dropped. (<em><a href="http://www.adweek.com/news/television/cnn-head-jim-walton-out-years-end-142238" target="_blank">AdWeek</a></em>)</p>
<p><strong><a href="http://www.mediabistro.com/Time-Inc-profile.html">Time Inc.</a></strong>’s <strong><a href="http://www.mediabistro.com/Lifestyle-Group-profile.html">Lifestyle Group</a></strong> editor <a href="http://www.adweek.com/news/press/sid-evans-returns-time-inc-head-lifestyle-group-133396"></a><strong><a href="http://www.mediabistro.com/Sid-Evans-profile.html">Sid Evans</a></strong> has hired food editor <strong><a href="http://www.mediabistro.com/Hunter-Lewis-profile.html">Hunter Lewis</a></strong> away from <strong><a href="http://www.mediabistro.com/Conde-Nast-profile.html">Condé Nast</a></strong>’s <em> </em><strong><a href="http://www.mediabistro.com/Bon-Appetit-profile.html">Bon Appétit</a></strong>. Lewis will be executive editor at <em><strong><a href="http://www.mediabistro.com/Southern-Living-profile.html">Southern Living</a></strong></em>, and will oversee  food content in print and online. (<em><a href="http://www.adweek.com/news/press/time-inc-poaches-cond-142515" target="_blank">AdWeek</a></em>)</p>
<p>According to <a href="http://www.businessinsider.com/anthony-bourdain-is-leaving-the-travel-channel-for-cnn-2012-5" target="_blank"><em>Business Insider</em></a>,<strong> <a href="http://www.mediabistro.com/Anthony-Bourdain-profile.html">Anthony Bourdain</a></strong>, host of the <strong><a href="http://www.mediabistro.com/Travel-Channel-profile.html">Travel Channel</a></strong>&#8216;s &#8220;<strong><a href="http://www.mediabistro.com/Anthony-Bourdains-No-Reservations-profile.html">Anthony Bourdain&#8217;s No Reservations</a></strong>&#8220;, is leaving the Travel Channel for his own show on <strong><a href="http://www.mediabistro.com/CNN-profile.html">CNN</a></strong>, which will air on Sundays beginning early in 2013. To read an interview in <em>AdWeek</em> about why he is making the move, <a href="http://www.adweek.com/news/television/first-mover-anthony-bourdain-142479" target="_blank">click here</a>. <a href="http://www.businessinsider.com/anthony-bourdain-is-leaving-the-travel-channel-for-cnn-2012-5" target="_blank">(<em>Business Insider</em></a>)</p>
<p><strong><a href="http://www.mediabistro.com/Dave-Malkoff-profile.html"> </a><a href="http://www.mediabistro.com/prnewser/revolving-door-jim-walton-to-step-down-as-president-of-cnn-worldwide-elizabeth-spiers-launches-startup-and-more_b41634#more-41634" class="more-link">continued&#8230;</a></strong></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Elizabeth S. Mitchell</dc:creator>
<comments>http://www.mediabistro.com/prnewser/revolving-door-jim-walton-to-step-down-as-president-of-cnn-worldwide-elizabeth-spiers-launches-startup-and-more_b41634#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/revolving-door-jim-walton-to-step-down-as-president-of-cnn-worldwide-elizabeth-spiers-launches-startup-and-more_b41634</link>
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		<category><![CDATA[Media People]]></category>
		<category><![CDATA[Anthony Bourdain]]></category>
		<category><![CDATA[Anthony Bourdain's No Reservations]]></category>
		<category><![CDATA[Bon Appétit]]></category>
		<category><![CDATA[CNN]]></category>
		<category><![CDATA[CNN Worldwide]]></category>
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		<category><![CDATA[Elizabeth Spiers]]></category>
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		<category><![CDATA[Lifestyle Group]]></category>
		<category><![CDATA[New York Observer]]></category>
		<category><![CDATA[Sid Evans]]></category>
		<category><![CDATA[Southern Living]]></category>
		<category><![CDATA[Time Inc.]]></category>
		<category><![CDATA[Travel Channel]]></category>
<pubDate>Mon, 06 Aug 2012 09:45:10 +0000</pubDate>
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<title>Print Magazines Seek Life Online Via Netflix-Inspired App</title>
<description><![CDATA[<p><img class="alignleft size-medium wp-image-40452" title="new yorker ipad" src="http://www.mediabistro.com/prnewser/files/2012/07/new-yorker-ipad-300x224.jpg" alt="" width="270" height="202" />The well-documented rise of digital technology has not only changed the ways human beings consume information, but also changed how much they expect to pay for it: nothing.</p>
<p>Print media’s high hope is to transition its wares online, and to reinvent its outreach strategies so that consumers come back to the subscription magazine paradigm. Venerable competitors <strong><a href="http://www.mediabistro.com/Time-Inc-profile.html">Time Inc.</a></strong>, <strong><a href="http://www.mediabistro.com/Conde-Nast-profile.html">Condé Nast</a></strong>, <strong><a href="http://www.mediabistro.com/Hearst-profile.html">Hearst</a></strong>, <strong><a href="http://www.mediabistro.com/Meredith-profile.html">Meredith</a></strong>, and <strong><a href="http://www.mediabistro.com/News-Corp-profile.html">News Corp.</a></strong> joined forces in 2009 to form the joint venture Next Issue Media. That venture created a <a href="http://adage.com/article/media/netflix-magazines-ipad/235930/ " target="_blank">Netflix-inspired app</a> to jump start sales and inspire iPad readers to purchase online subscriptions or single issues of magazines such as <em>Vanity Fair</em>, <em>GQ</em>, and <em>The New Yorker</em><em>.</em></p>
<p>Corralling all of these brands into one place could lead to more sales, but these publications need to do more than simply attract eyeballs. The public wants value.</p>
<p> <a href="http://www.mediabistro.com/prnewser/print-magazines-seek-life-online-via-netflix-inspired-app_b40438#more-40438" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>James F. Thompson</dc:creator>
<comments>http://www.mediabistro.com/prnewser/print-magazines-seek-life-online-via-netflix-inspired-app_b40438#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/print-magazines-seek-life-online-via-netflix-inspired-app_b40438</link>
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		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Media Audit]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[Hearst]]></category>
		<category><![CDATA[Meredith]]></category>
		<category><![CDATA[News Corp]]></category>
		<category><![CDATA[Time Inc.]]></category>
<pubDate>Wed, 11 Jul 2012 10:36:12 +0000</pubDate>
</item>
<item>
<title>Tablets Offer Magazines a New Set of Editorial Options</title>
<description><![CDATA[<p><img class="alignleft size-full wp-image-35556" title="backpacker app" src="http://www.mediabistro.com/prnewser/files/2012/03/backpacker-app.jpg" alt="" width="364" height="200" />Tablets continue to gain momentum as more consumers and magazine companies have embraced the devices. Paul Verna, senior analyst at <a href="http://www.mediabistro.com/eMarketer-profile.html">eMarketer</a><strong>,</strong> described tablets as “a new medium &#8212; not print, not Web, and not mobile. It’s a balancing act, where tablet’s goal is to perform like PCs but still fit in your hands.” He spoke at the <a href="http://members.magazine.org/source/events/event.cfm?event=ME12MAG247">MPA Digital: Swipe conference </a>on Tuesday in New York.</p>
<p>Verna reported that tablet usage has grown from 4.2 percent of the total population in 2010 to 17.3 percent in 2012. While men represented the majority of users (53 percent) in Q3 2011, the gender gap has since narrowed. Still, he said top magazine publishers think it will take time for reader habits to substantially shift from other media options.</p>
<p>At the event, magazine executives and editors discussed what sets tablets apart.</p>
<p> <a href="http://www.mediabistro.com/prnewser/tablets-magazines-mpa-conde-nast-martha-stewart-fitness_b35554#more-35554" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Nancy Lazarus</dc:creator>
<comments>http://www.mediabistro.com/prnewser/tablets-magazines-mpa-conde-nast-martha-stewart-fitness_b35554#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/tablets-magazines-mpa-conde-nast-martha-stewart-fitness_b35554</link>
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		<category><![CDATA[Media Audit]]></category>
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		<category><![CDATA[emarketer]]></category>
		<category><![CDATA[Fitness]]></category>
		<category><![CDATA[Flipboard]]></category>
		<category><![CDATA[Forbes]]></category>
		<category><![CDATA[Martha Stewart Living Omnimedia]]></category>
		<category><![CDATA[Next issue Media]]></category>
		<category><![CDATA[People]]></category>
<pubDate>Wed, 21 Mar 2012 11:28:15 +0000</pubDate>
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<item>
<title>Conde Nast Seeks Communications Pro for New Opening</title>
<description><![CDATA[<p><a href="http://www.mediabistro.com/fishbowlla/files/2010/10/1005_jobpost_longer.jpg"><img class="alignnone size-full wp-image-11813" title="1005_jobpost_longer" src="http://www.mediabistro.com/fishbowlla/files/2010/10/1005_jobpost_longer.jpg" alt="" /></a></p>
<p><img class="alignright size-full wp-image-28755" title="Conde_nast_logo" src="http://www.mediabistro.com/prnewser/files/2011/10/Conde_nast_logo.jpg" alt="" width="200" height="36" />Calling all media experts! Conde Nast is looking for a new <a href="http://www.mediabistro.com/joblistings/jobview.asp?joid=124174&amp;c=jejdpr" target="_blank">director of communications</a> to join its New York-based corporate team. If you&#8217;re a creative mind with a team-player attitude, keep reading.</p>
<p>In this role, you&#8217;ll help promote growth divisions and initiatives, including the Conde Nast Media Group, Ideactive, Consumer Marketing, Editorial Development Group and Licensing. You&#8217;ll also contribute to social media strategy, while creating engaging pitches for executives, projects or initiatives.</p>
<p>To be considered, you&#8217;ll need 5-10 years of relevant experience, working with consumer and trade media. A robust contact database and experience handling red carpets, press briefings and conferences are more must-haves. Do you know your way around the social media space? Good. That will definitely come in handy. If you think you have what it takes, apply <a href="http://www.mediabistro.com/joblistings/jobview.asp?joid=124174&amp;c=jejdpr" target="_blank">here</a>.</p>
<p><em>For more job listings, go to the <a href="http://www.mediabistro.com/joblistings/" target="_blank">Mediabistro job board</a>, and to post a job, visit our <a href="http://www.mediabistro.com/employers/" target="_blank">employer page</a>. For real-time openings and employment news, follow <a href="http://twitter.com/#%21/mbjobpost" target="_blank">@MBJobPost</a>.</em></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Nadine Cheung</dc:creator>
<comments>http://www.mediabistro.com/prnewser/conde-nast-seeks-communications-pro-for-new-opening_b28754#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/conde-nast-seeks-communications-pro-for-new-opening_b28754</link>
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		<category><![CDATA[PR Jobs]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[jobs]]></category>
<pubDate>Fri, 14 Oct 2011 19:24:36 +0000</pubDate>
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<item>
<title>Revolving Door: AOL and Arrington, Conde Nast, and More</title>
<description><![CDATA[<p><img class="alignleft size-full wp-image-26905" title="aol" src="http://www.mediabistro.com/prnewser/files/2011/09/aol.bmp" alt="" width="277" height="214" />As we mentioned in <a href="http://www.mediabistro.com/prnewser/the-ticker-arrington-fired-monica-lewinsky-search-marketing-tips_b26881">this morning&#8217;s Ticker</a>, Michael Arrington is officially out at <strong><a href="http://www.mediabistro.com/AOL-profile.html">AOL</a></strong>, at least for now. <a href="http://finance.fortune.cnn.com/2011/09/07/exclusive-arrington-out-at-aol-for-real-this-time/"><em>Forbes</em> broke the news</a> last night, with the caveat that things could change since there has been a lot of back-and-forth during the past week over his status with the company. The fate of CrunchFund is also still unknown.</p>
<p>The story says, &#8220;Huffington clearly erred here in okaying a project without fully understanding its public relations consequences,&#8221; but she ultimately appears to be the most &#8220;influential&#8221; leader at AOL. <a href="http://www.theatlanticwire.com/technology/2011/09/after-arrington-anarchy-techcrunch/42202/">The Atlantic Wire</a> says AOL might have reason to worry if the TechCrunch staff and readers leave with Arrington. In case you missed it, Arrington <a href="http://techcrunch.com/2011/09/06/editorial-independence/">published a story</a> on TechCrunch with his own set of demands before he got the ax.</p>
<p>Conde Nast <a href="http://allthingsd.com/20110906/conde-nast-spins-out-reddit-without-letting-go/">is spinning off</a> Reddit, but hanging on to ownership of the company. Conde bought Reddit five years ago.</p>
<p>Google is buying restaurant guide Zagat in an effort to beef up its local offerings, <a href="http://dealbook.nytimes.com/2011/09/08/google-to-buy-zagat/?hp"><em>The New York Times </em>reports</a>. For Zagat, the sale also helps them at a time when it has seen its prominence decline in the face of competition from other online restaurant guide sources.</p>
<p>For more media news and moves, click through.</p>
<p> <a href="http://www.mediabistro.com/prnewser/revolving-door-aol-and-arrington-conde-nast-and-more_b26904#more-26904" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Tonya Garcia</dc:creator>
<comments>http://www.mediabistro.com/prnewser/revolving-door-aol-and-arrington-conde-nast-and-more_b26904#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/revolving-door-aol-and-arrington-conde-nast-and-more_b26904</link>
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		<category><![CDATA[Media Audit]]></category>
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		<category><![CDATA[Alix Freedman]]></category>
		<category><![CDATA[Andrea Rogan]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[Daphne Merkin]]></category>
		<category><![CDATA[Eliza Gray]]></category>
		<category><![CDATA[Fitness]]></category>
		<category><![CDATA[Michael Arrington]]></category>
		<category><![CDATA[Reddit]]></category>
		<category><![CDATA[Reuters]]></category>
		<category><![CDATA[Tablet Magazine]]></category>
		<category><![CDATA[The New Republic]]></category>
<pubDate>Thu, 08 Sep 2011 12:48:28 +0000</pubDate>
</item>
<item>
<title>Conde Nast Picks Up Steam Online</title>
<description><![CDATA[<div id="attachment_26580" class="wp-caption alignleft" style="width: 261px"><a href="http://www.mediabistro.com/Conde-Nast-profile.html"><img class="size-full wp-image-26580  " title="kate moss jamie hince" src="http://www.mediabistro.com/prnewser/files/2011/08/kate-moss-jamie-hince.bmp" alt="" width="251" height="357" /></a><p class="wp-caption-text">Kate Moss and her new husband Jamie Hince in an image from &#39;Vogue&#39; magazine and Vogue.com</p></div>
<p><strong><a href="http://www.mediabistro.com/Conde-Nast-profile.html">Conde Nast</a></strong> is set to launch <a href="http://www.foliomag.com/2011/conde-nast-s-new-web-tool-socially-aggregated-content">Social Sidekick tomorrow</a>, a web tool (based on internal technology) that will pull the most digitally shared content from <em>W</em>, <em>Glamour</em>, Style.com, <em>Lucky</em>, <em>Teen Vogue, </em>and <em>Self </em>and push it out to readers. However, publicists should note: this will go out with advertising content that will be tailored to work with the topics covered in the text. Gucci is the advertiser through October. So if your client appears in the editorial and is a Gucci competitor, they should know they&#8217;ll be sharing the spotlight.</p>
<p>Speaking of Conde Nast online, <a href="http://www.minonline.com/news/Vogue-com-SportingNews-com-and-Self-com-Lead-Y-o-Y-Page-View-Growth-Among-Magazines_18852.html">Min Online</a> took a look at online growth between June 2010 and July 2011 and found that <a href="http://www.vogue.com">Vogue.com</a> doubled the size of its audience to 42 million page views per month. The site was revamped in September 2010. And <em><a href="http://www.self.com/">Self</a> </em>saw a heap of audience growth after it added nutritional trackers and reader challenges to its site.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Tonya Garcia</dc:creator>
<comments>http://www.mediabistro.com/prnewser/conde-nast-picks-up-steam-online_b26579#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/conde-nast-picks-up-steam-online_b26579</link>
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		<category><![CDATA[Media Audit]]></category>
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		<category><![CDATA[Gucci]]></category>
<pubDate>Tue, 30 Aug 2011 17:51:14 +0000</pubDate>
</item>
<item>
<title>@CondeElevator Is No More</title>
<description><![CDATA[<p><img class="alignleft size-full wp-image-25714" title="@condeelevator" src="http://www.mediabistro.com/prnewser/files/2011/08/@condeelevator1.bmp" alt="" width="347" height="124" />We only had you for a scant five days, but a wonderful five days they were! <a href="http://twitter.com/#!/CondeElevator">@CondeElevator</a>, the mystery tweeter who gave us all a peek into life at <strong><a href="http://www.mediabistro.com/Conde-Nast-profile.html">Conde Nast</a></strong> via short eavesdropped dispatches, had to call it quits today.</p>
<p> <a href="http://www.mediabistro.com/prnewser/condeelevator-is-no-more_b25701#more-25701" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Tonya Garcia</dc:creator>
<comments>http://www.mediabistro.com/prnewser/condeelevator-is-no-more_b25701#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/condeelevator-is-no-more_b25701</link>
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		<category><![CDATA[Media Audit]]></category>
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		<category><![CDATA[Erin Kaplan]]></category>
<pubDate>Thu, 11 Aug 2011 16:42:44 +0000</pubDate>
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<item>
<title>&#8216;Wired&#8217; Tops Among Conde Nast Mags</title>
<description><![CDATA[<p><a href="http://www.mediabistro.com/Wired-profile.html"><img class="size-full wp-image-9349 alignleft" title="wiredcover" src="http://www.mediabistro.com/prnewser/files/2010/11/wiredcover.jpg" alt="" width="162" height="214" /></a><em><strong><a href="http://www.mediabistro.com/Wired-profile.html">Wired</a></strong></em> magazine will end the year atop the list of <strong><a href="http://www.mediabistro.com/Conde-Nast-profile.html">Condé Nast</a></strong> publications, with a 24 percent increase in ad pages.</p>
<p>&#8220;We’re bigger than we’ve ever been, and we’ve put the brand in a place to focus on other things, like licensing deals,&#8221; the magazine&#8217;s publisher Howard Mittman told <a href="http://www.wwd.com/media-news/fashion-memopad/memo-pad-fighting-back-3384275?navSection=media-news&amp;toc_preselected=65"><em>WWD</em></a>.</p>
<p>Some of the magazine&#8217;s success has been attributed to its <a href="http://www.mediabistro.com/prnewser/ipad-magazines-offer-heaps-of-exclusive-features_b8326">June iPad</a> launch. Among the advertisers &#8211; Burberry, the mag&#8217;s first fashion brand, is in the November iPad edition. The title will also open its annual <a href="http://www.wired.com/about/2010/11/wired-brings-the-best-of-what%E2%80%99s-next-to-new-york-city-experiential-gallery-open-for-the-holidays-in-noho-shopping-district/">pop-up store</a> for business this Friday, featuring more than 200 products.</p>
<p>(Separately, the magazine caused some <a href="http://www.huffingtonpost.com/2010/11/12/wired-breasts-cover-controversy_n_782857.html">controversy</a> when a tech blogger, Cindy Royal, criticized the cover above. EIC Chris Anderson responded on her blog.)</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Tonya Garcia</dc:creator>
<comments>http://www.mediabistro.com/prnewser/wired-tops-among-conde-nast-mags_b9339#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/wired-tops-among-conde-nast-mags_b9339</link>
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		<category><![CDATA[Media Beat]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[Wired]]></category>
<pubDate>Wed, 17 Nov 2010 16:41:40 +0000</pubDate>
</item>
<item>
<title>David Gaspin: Be A Brand Evangelist to Advance Your Career</title>
<description><![CDATA[<p><em>&#8211;<strong><a href="http://www.mediabistro.com/JENNIFER-PULLINGER-profile.html">JENNIFER PULLINGER</a></strong></em></p>
<p><img alt="dgaspinPRN.jpg" src="/prnewser/files/original/dgaspinPRN.jpg" width="100" height="100" class="alignleft" vspace="3" hspace="7"> If you&#8217;re angling for new PR gig or a promotion, you might find that a sparkling resume isn&#8217;t always enough to beat the competition &#8212; especially when it comes to the burgeoning world of social media. Ahead of his talk on career management at <a href="http://www.mediabistro.com/careercircus/?c=ccbpprn">Mediabistro Career Circus</a> August 4, Cond&eacute; Nast director of talent acquisition <strong><a href="http://www.mediabistro.com/David-Gaspin-profile.html">David Gaspin</a></strong> tells writer Jennifer Pullinger what new media professionals can do to get ahead.</p>
<blockquote><p>&#8220;The single most important skill that new media professionals need is the skill of evangelism. If you&#8217;re hired as a Web editor, blogger or social media facilitator for an established traditional media brand, chances are that your boss doesn&#8217;t fully understand what it is that you do.&#8221;</p></blockquote>
<blockquote><p>&#8220;Besides performing your job duties (producing three written pieces per day, gaining 1000 followers, whatever it may be), the unspoken and just as important function that you have to perform is to make sure people know what you&#8217;re doing and why. Make them believers, and you can write your own ticket.&#8221;</p></blockquote>
<p><em>David Gaspin reveals how to manage your media career online and off in his upcoming panel discussion at <a href="http://www.mediabistro.com/careercircus/?c=ccbpprn" target="_Blank">Mediabistro Career Circus</a> on August 4 in New York.</em></p>
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<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Blake Gernstetter</dc:creator>
<comments>http://www.mediabistro.com/prnewser/david-gaspin-be-a-brand-evangelist-to-advance-your-career_b4019#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/david-gaspin-be-a-brand-evangelist-to-advance-your-career_b4019</link>
<guid isPermaLink="false">http://www.mediabistro.com/prnewser/david-gaspin-be-a-brand-evangelist-to-advance-your-career_b4019</guid>
		<category><![CDATA[Media People]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[Career Circus]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[David Gaspin]]></category>
<pubDate>Tue, 06 Jul 2010 12:00:00 +0000</pubDate>
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