TVNewser Show TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Posts Tagged ‘Drake’

Drake Fires PR Firm for ‘YOLO’ Mistakes

drake money

On his way to the club to make it rain with $73. YOLO, indeed.

Being the publicist of an idiot celebrity is nothing more than a logo and cash grab. Where’s the fulfillment in constantly being pressured to cover someone’s tracks because he or she can’t cover his or her mouth?

Take this fool, Drake.

Reports have come out via Billboard that Drake and ID-PR have parted ways because of the now infamous (and all-too-classy-response) Rolling Stone cover story that was to feature the doltish “singer/rapper” but instead this Philip Seymour Hoffman had to go take heroin and die. Hoffman gets the cover. Drake thought he was snubbed.

And the rest is after the jump (and there’s more where that came from)…

Read more

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now! 

Drake ‘Disgusted’ at Rolling Stone, Which Dropped His Cover Shot for Philip Seymour Hoffman

Last Friday Rolling Stone told Drake and his media team that it would pull his planned cover for one featuring the late Philip Seymour Hoffman. The corresponding interview/profile, posted today after a teaser, also included some negative comments Drake made about friend and collaborator Kanye West‘s most recent album—quotes he apparently meant to be off the record.

For some reason, however, the rapper didn’t get pissed about it until this morning.

This tweet followed two since-deleted messages:

Read more

BREAKING: Rapper/Sneaker Partnerships Are Just ‘Publicity Stunts’

shutterstock_165567980Don’t tell Kanye or his circa-2005 shirt/coat/glasses combo, but TIME is onto his little sneaker game. In a post yesterday, the magazine recognized that the longstanding trend of rappers partnering with shoe brands is nothing but an old-school publicity stunt.

Once you recover from your shock, consider that:

“…celebrity sneakers are almost always created in limited runs…”

Which, in turn:

“…makes these shoes seem desperately sought after and generates free press…”

This despite the fact that the brands don’t actually make any real money on them. It’s all about creating a sense of exclusivity by exploiting the dangerously co-dependent relationships between men and their shoe closets, right? Yes, but Mr. Kardashian isn’t having any of it: he opted out of his Nike contract after going on a typical tirade about wanting his shoes to be the biggest shoes in the history of big shoes. For the record, though, he’s still cool with Drake. Whew.

To clarify: these partnerships are incredibly successful publicity stunts except when applied to the guy on the right, whose primary goal in life seems to be avoiding anything that even vaguely resembles good press.

Good to know!

Drake Is the Toronto Raptors’ New Brand Ambassador

Drizzle

Looks like Drizzy of “YOLO” had FOMO on repping brands’ mojo.

Today the Toronto Raptors announced that proud Canuck Drake, better known as “that kid in the wheelchair on Degrassi“, would be the team’s new “global ambassador” as part of a rebranding campaign after they finished last season at 14 games under .500.

This sort of stunt didn’t work so well for Alicia Keys at Blackberry or Justin Timberlake at Bud Light, but there’s no question that Beyoncé  and Jay-Z earned quite a few media mentions for Pepsi, Samsung and the Brooklyn Nets. Also: Drake is a reliable presence at games who’s been known to hang out with LeBron, so it’s a more natural fit than, say, Will.I.Am and Intel.

Now what will Drake do, exactly?

Read more

Had Enough Chris Brown? There’s An App for That

Confession: We’ve never listened to any of Chris Brown’s music, and we don’t really get what the big deal is about him. But we do know that he has a very strange PR strategy.

After receiving a whole lot of bad press over the past two or three years, Brown seems determined to do everything in his power to convince Americans that he is a very strange man. In the long tradition of celebrities embarrassing themselves in the name of publicity, he clearly believes that any attention is good attention, and his strategy is working: Americans may have a love/hate relationship with him, but they read about his exploits every week in the tabloid press.

His latest stunts are even more bizarre than usual—mere days after a sidewalk fight with Drake‘s entourage, he was spotted with a big new neck tattoo that very closely resembles photos of a bruised Rihanna after he beat her way back in 2009. It’s all a little baffling, and many readers who love their celebrity gossip are sick of hearing about the latest exploits of “Chris Breezy.”

Are you one of those readers? As promised, there’s an app for that.

Read more

Trey Songz Wants To Use His Kodak in the Jacuzzi

From left to right: Pitbull, Trey Songz, and Drake. Photo: Tonya Garcia

Last night, R&B artist Trey Songz and rappers Drake and Pitbull took the stage at New York City’s Best Buy Theater as part of the official launch of Kodak‘s “So Kodak” campaign.

“Make some noise for Kodak,” said Trey Songz at one point during his performance. He then went on to suggest that he would like to use a Kodak camera under water in a jacuzzi with a lucky young lady. Ooh la la.

Read more