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Posts Tagged ‘Environmental Working Group’

Deceptive Sunscreen Marketing Gets FDA Attention

As Memorial Day Weekend approaches, you’ll likely find yourself standing in the sunblock isle of your local pharmacy in preparation for barbecues, patio parties and picnics. But how do you choose the product that’s best for you and your family? If you usually feel lost in a sea of SPF numbers and buzzwords like “waterproof”, you’re not alone; the FDA has been working to crack down on sunscreen labeling for years in an effort to empower the public to make informed decisions about sun protection.

Finally, after several years of back-and-forth between regulators, watchdog agencies and companies, the FDA successfully passed new federal requirements last December, which ban potentially misleading terms like “waterproof” and require that all sunblock products provide protection from both UVA and UVB rays.

A recent survey of 1,400 sunscreen products conducted by the Environmental Working Group found that most products currently on the market meet the new requirements. While this is certainly a major step in the right direction, the regulations do not cover the long-disputed use of SPF ratings over 50, which many experts consider misleading.

Because consumers (quite reasonably) expect that SPF ratings of 100 indicate twice the protection of SPF 50, experts fear that people develop a false sense of security when using such products, leading them to stay in the sun without reapplication long after the effectiveness of the sunblock has worn off. In actuality, there is little difference between SPF 50 and anything above – while an SPF 50 product might protect against 97 percent of harmful rays, an SPF 100 product might block 98.5 percent — nowhere near a 50% improvement. Read more

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Johnson & Johnson Walks the PR Tightrope on Toxic Chemicals

If you’ve ever read the label on the package of any sort of processed food, you’ve undoubtedly encountered a whole host of unpronounceable, unrecognizable chemicals–so it’s really no surprise that discussions about organic practices, GMOs, and the current state of our food production/distribution system have been building steam over the past several years.

But in these increasingly health-and-environment-conscious times, consumers are growing more concerned not just with what they put in their bodies, but also what they put on their bodies. Chances are, the label on your shampoo bottle is just as unsettling as the label on your cereal box. With this in mind, several specialty lines of self-care products like Origins, Murad and others have taken full advantage of the trend toward natural ingredients, building their brands by boasting about the ingredients not included in their products.

Now, Johnson & Johnson, which makes a wide range of personal care products including everything from its famous baby shampoo to familiar drugstore brands like Neutrogena, Aveeno, and Clean & Clear, has announced that it will be phasing out harmful chemicals from its products by 2015, and from several of its baby products by 2013.

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