Journalist Richard Siklos is joining Time Warner as VP of corporate affairs, responsible for external communications and media strategy. Previously, Siklos served as editor-at-large for Fortune, media reporter for The New York Times, and media editor for BusinessWeek. Most recently, he wrote a column for the New York Observer while writing a book about Michael Jackson. Siklos will report to Gary Ginsberg, EVP of corporate affairs and marketing.
Posts Tagged ‘Gary Ginsberg’
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Did longtime News Corporation executive and top communications adviser Gary Ginsberg recently leave the company because he botched the PR handling around Michael Wolff‘s book on Rupert Murdoch, The Man Who Owns the News?
That’s what Gabriel Sherman reports in a New York magazine cover story on Murdoch this week — titled “The Raging Septuagenarian,” — that contains enough PR angles to make your head spin. Sherman reports:
Last year, soon after the Wolff book was published, James [Murdoch] told Rupert that he wanted Ginsberg out. Rupert resisted his son’s effort to manage personnel. But when Ginsberg got word from his friend [PR executive Matthew] Freud that his job was in doubt, he offered Rupert his resignation, despite having just signed a new five-year contract. Rupert didn’t resist and paid Ginsberg millions to go.
One source with knowledge of the matter that we spoke to acknowledged that Ginsberg and Freud lost some trust with Murdoch after handling the PR for Wolff’s book. “Matthew [Freud] thought he could manage anybody,” the source said.
Meanwhile, the story contains this bomb from David Yelland, former editor of Murdoch’s London tabloid the Sun, Weber Shandwick alum, and now a partner with the high powered communications and lobbying firm Brunswick Group:
Once he [Rupert Murdoch] does pass, it will be very difficult to keep the company together. I almost wonder if he senses that and, toward the end of his life, we’ll suddenly wake up one morning and we’ll see an announcement he’s taking it private, or merge it with Google, or Microsoft, or [Liberty Media's chairman] John Malone.
Go ahead, take some time and read the full story here.
One of Rupert Murdoch‘s former top advisors is joining Time Warner. Gary Ginsberg, previously News Corporation’s Executive Vice President of Global Marketing and Corporate Affairs stepped down from his post in November 2009, and a formal announcement on his move to Time Warner is expected to come next week.
Ginsberg “will serve as a close lieutenant to Jeffrey L. Bewkes, Time Warner’s chief executive officer and chairman, with oversight of marketing and corporate communications” The New York Times reports.
“Ginsberg’s role is bigger than the one Ed had…He’s not being brought in to replace Ed,” a source involved in the discussions told the New York Post, who first reported the news.
New York Post: Time Warner CEO taps ex-News Corp. exec Gary Ginsberg as senior adviser (including marketing and corporate affairs)
Press release: Beckerman Announces Four New Hires
News Corporation Executive Vice President of Global Marketing and Corporate Affairs, Gary Ginsberg, will leave the company at the end of the year. Ginsberg has experience in crisis PR and joined News Corp. in 1999 as Executive Vice President for Corporate Communication.
Ginsberg’s position will be filled internally. Teri Everett, currently News Corporation’s Senior Vice President for Corporate Communications, will lead corporate communications and corporate social responsibility and Reed Nolte, Senior Vice President for Investor Relations, will head up investor relations.