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Posts Tagged ‘GM’

GM Recalls 8.2 Million More Cars for Potential Safety Issues

GM Ignition Recall Safety InformationAnother day, another recall of dangerously flawed GM vehicles.

The latest recall, which affects 8.2 million more cars, brings the total number of recalls this year to over 28 million. That means the company has actually recalled more cars this year than it has sold in the past seven.

Seriously.

This most recent batch, involving “unintended ignition key rotation,” includes seven different vehicle types, including the Chevrolet Malibu from 1997 to 2005, the Pontiac Grand Prix from 2004 to 2008, and the 2003-2014 Cadillac CTS. The company also announced four other recalls that cover over 200,000 additional vehicles, most of which are due to an electrical short in the driver’s door that could potentially disable the power locks and windows and might even cause overheating.

A company statement regarding the ignition key issue features comforting sentiments like the fact that GM is aware of three deaths, eight injuries and seven crashes involving the vehicles recalled on Monday, but that it has no conclusive evidence that the faulty switches actually caused the crashes. Of course. Read more

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Matt Lauer Says His Question To GM’s Mary Barra About Being A Mom & CEO Wasn’t Sexist

matt lauerMatt Lauer has faced quite a bit of backlash since he interviewed GM CEO Mary Barra yesterday. Ironic since she’s the one leading the company that’s had to recall millions of cars after years of bad business practices, injuries and deaths.

During the interview, Lauer asked, “Given the pressures of this job at General Motors, can you do both well?”

Barra’s response was fine: “You know, I think I can. I have a great team, we’re on the right path. … I have a wonderful family, a supportive husband and I’m pretty proud of the way my kids are supporting me in this.”

But the fact that it was even asked has upset many people who think the question was sexist. A ThinkProgress writer points out that Lauer himself has traveled the world for his job despite having three kids at home. When was the last time you recall a male executive being asked this question?

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Detroit’s Gamble Could Be the PR Move Motor City Needs

motor city casino

Is this Detroit’s final bet for a fixed city?

Back in December, we brought you a story concerning the dire need for PR in Detroit. A plea to the public may be the only thing to rescue this once thriving epicenter of commerce and really fine music.

The government has failed it. The auto industry has failed it. And now the folks of Detroit are $18 million in debt with only one ironic source of hope — gambling.

According to the Wall Street JournalDetroit’s three casinos pull in some nice coin, which is what was offered as collateral in the 2009 negotiations with some big banks to secure lower interest rates on its excruciating debt. And that forces us to re-ask the same question: where is the PR?

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BAD PR: John Oliver’s GM Parody Highlights Real, Disturbing Details of Internal Company Practices

Let’s play a little game of word association, shall we? What comes to mind when you think of the following words: deathtrap; decapitating; grenade-like; powder keg; and rolling sarcophagus? If your answer to any of these is “a car made by General Motors,” then an internal GM memo specifically banning the use of these words (and over fifty others) must have failed.

This past Sunday on HBO’s “Last Week Tonight,” John Oliver delivered a scathing breakdown of a decade’s worth of disturbing internal PR practices at GM, and then — as the final nail in the rolling sarcophagus — showed a pitch-perfect parody of a GM ad. And in case not enough people subscribe to HBO for this clip to contribute to the company’s already-sticky PR problem, the network has made the video available on YouTube (where it has already been watched almost 700,000 times).

Just like in Shakespeare, the fool often speaks the truth more boldly and honestly than anyone else, and in this case, while viewers may be laughing (we certainly are), they are most definitely not laughing with GM.

GM’s Own Video Claims Its Recalled Cars Are Safe to Drive

Here’s another development in the corporate world’s biggest ongoing damage control campaign: according to GM’s own tests and accompanying video, released this morning on its unfortunately named content site “FastLane”, affected vehicles are totally safe to drive before being repaired…as long as drivers remember a series of dos and don’ts.

Here VP of global vehicle safety Jeff Boyer, who the company named to the newly created position less than two months ago to help manage the crisis, explains:

Looks good, but that was a long list of qualifiers…

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Will Americans Buy into Energy-Efficient Cars?

The American public has had a long and complicated relationship with the automobile.

Cars once symbolized freedom, rebellion and adventure, and the open road reached out to all of us: rebellious teenagers, vacationing suburban families, slick hot rod enthusiasts, rootless counter-culture drifters and middle-aged husbands alike.

Then things changed.

The Ford Mustang, the classic Cadillac and macho GTO took a back seat to more energy-efficient cars made by employees living on the other side of the planet. Foreign-built cars were more reliable, less expensive and–most importantly–got better gas mileage. The American automobile industry has never been the same. Read more

GM’s Decision Not to Advertise On Facebook Not Such a Big Deal After All

Everyone is buzzing about the news that General Motors has pulled its $10 million in advertising from Facebook. The reason cited is the advertising is having “little impact on car purchases.” We’ve never noticed any GM advertising and, when taking into account that GM is the third largest advertiser in the U.S. ($1.8 billion) behind P&G and AT&T, it’s not that big of a spending cut for them. With $872 million in quarterly advertising revenue, its not too critical for Facebook either, though of course, the company would want to hang on to an advertiser.

In the course of its reporting, TechCrunch says sources question whether GM’s ads were “social enough” for the site. In that sense, it does raise the question of whether GM approached its Facebook advertising with the right strategy. It’s curious that GM would think that someone would see a Facebook ad and then run out and buy a car.

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GM CMO Bob Lutz Fired Three Days After CEO Change

Bob_Lutz.jpg

Bob Lutz, CMO of General Motors, was shown the door today, three days after CEO Fritz Henderson stepped down. It is clear that current GM CEO Ed Whitacre is looking to shake things up. “”I want to give people more responsibility and authority deeper in the organization and then hold them accountable,” he said in a statement.

GM’s PR team has no doubt been working around the clock, first managing Henderson’s departure, which was marred by an expletive filled, widely reported tirade posted by his daughter on the company’s Facebook page, to now having to message around its top marketer leaving.

RELATED: GM’s Bob Lutz to Race a Blogger in His Caddy