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Posts Tagged ‘GolinHarris’

Roll Call: Golin Harris, Democratic National Committee and ‘National Journal’

GolinHarris announced the appointment of Tarun Deo as managing director of Singapore and regional managing director of South-East Asia. He will assume the leadership role from Christina Cheang, who is stepping down from the role after five successful years with the agency. Deo starts his new assignment on July 1. Deo brings with him more than 20 years of communications and brand building experience from across Asia Pacific and is regarded by many as a trusted senior counselor. He has worked across many industry sectors and for some of the world’s largest brands. Most recently Deo served as managing director and senior partner of FleishmanHillard’s operations across Southeast Asia and India, based in Singapore. Previous roles include senior vice president for Market Development and the Technology Group for Asia as well as leading strategy to build Fleishman’s regional Digital and Social Media capabilities. (Release)

Brad Woodhouse, after nearly five years as Democratic National Committee communications director, senior adviser to three chairs, and strategist for both Obama presidential campaigns, will be stepping down from his post this Friday. Woodhouse led the rapid response and bracketing operation at the DNC during both Obama runs, and helped lead the party’s earned media efforts around the passage of Obamacare. Beginning in July, Woodhouse will become president of Americans United for Change (AUFC),  a position he held before he entered the Obama orbit in 2008. (Politico)

National Journal has promoted editorial booker Emma Angerer to the position of communications director. Emma joined National Journal nearly three years ago and single-handedly built an extremely successful booking operation–from scratch. According to the company, Emma has a reputation for credibility and great news sense among producers in DC and New York. An internal memo says that she “has boundless energy, is deeply loyal to our brands and is always brimming with smart ideas—qualities that will make her an excellent communications director for NJ.” (FishbowlDC)

Roll Call: GolinHarris, Outreach Strategies and Allison + Partners

GolinHarris announced the appointment of Mark O’Connor as executive director, National Media Relations. Based in New York, O’Connor will lead the agency’s national media relations team and provide strategic media relations guidance to clients across multiple practices. Additionally, O’Connor will serve as co-leader of the agency’s connector community, alongside Jeff Beringer, global Digital Practice leader. The agency’s connector community is responsible for sharing clients’ stories across earned, shared, owned and paid media. Most recently O’Connor served as executive vice president of national media relations at Zeno Group. (Release)

Outreach Strategies, LLC, (OS) announced the hire of Alison Omens, former AFL-CIO director of Media Outreach and deputy director of Public Affairs, as vice president. In Omens’ previous role at the AFL-CIO, she oversaw strategic communications and all national, state and local media strategy in the political, legislative and economic arena. Omens was responsible for developing and supervising a broad communications network with representatives for all fifty states. (Release)

Allison+Partners announced that Jeremy Rosenberg has been appointed senior vice president of digital media responsible for leading and evolving the agency’s digital offerings globally. Rosenberg’s career spans nearly two decades of digital and social media marketing that will serve the agency’s existing and prospective roster well. Rosenberg joins Allison+Partners from Cohn & Wolfe, where he led integrated communications programs for such clients as Walmart, Panasonic and Nokia. While there he also developed the digital and social media-training curriculum for the agency’s global network. (Release)

Roll Call: Edelman, Nancy J. Friedman Public Relations, GolinHarris and More

Edelman PR announced the promotion of Cricket Wardein to a newly created position as head of US digital. This move comes after Wardein served as head of Edelman’s West Coast digital operations for approximately four years. In her new position, Wardein will manage a team of 450 employees and report to both  global digital head Kevin King and US president and CEO Mark Hass. During her period as West Coast head, Wardein’s chief achievement was expanding the firm’s Westerly team by hiring “top talent” from the advertising, marketing and creative departments. The primary puropose of the new role is to build the firm’s digital practice by finding new clients and facilitating deeper relationships with existing digital clients. (Release)

Nancy J. Friedman Public Relations hired Julia Fleischaker as media director. The firm, which marks its 25th anniversary this year, welcomes Julia as part of its growth strategy for 2013. Julia will leverage her years of experience, her broad array of media contacts, and her existing relationships with industry leaders to provide seasoned public relations counsel and secure high-level partnerships and media placements across all agency clients. She comes to NJFPR after a successful 13-year career at Penguin Books, most recently as director of publicity. (Release)

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Roll Call: Syndicate Media Group, GolinHarris, BuzzFeed, and More

Syndicate Media Group has announced the promotion of Samantha Kain to the position of managing director. In her new role, Kain will oversee team management and client profitability in the agency’s 27 -person New York office. She will also work closely with Syndicate’s Los Angeles office to manage national accounts and the agency’s new business team to develop new client opportunities. In addition, Samantha continues to hold the title of associate partner. (Release)

GolinHarris has appointed award-winning Chicago Tribune science and healthcare journalist Trine Tsouderos as healthcare media director. Tsouderos joined the Tribune in 2003, and she has written about science and medicine since 2009. Before joining the Tribune, Tsouderos wrote for People Magazine, The Tennessean newspaper in Nashville and The Wilson Daily Times in Wilson, N.C. Tsouderos will be based in Chicago. (Release)

BuzzFeed has hired Ze Frank. Frank will work to continue the company’s growth through online video, building a team of video producers in Los Angeles and establishing a studio to create content native to the social web. The acquisition and hire are effective immediately–Frank will work with BuzzFeed’s existing teams to produce viral hits inspired by BuzzFeed posts like “The Angriest Babies In The Whole World,” “How To Restore Your Faith In Humanity,” and “What Is Your Worst Pet Peeve?” He will also develop new YouTube channels covering a wider range of topics and collaborate with BuzzFeed’s social advertising clients on branded content. (Release)

Erin Felentzer is moving from ABC to TNT, where she will serve as the new VP of public relations, overseeing all publicity for TNT and its original programming including “Dallas” and “Major Crimes.” During the decade she spent with ABC Entertainment Group, Felentzer served as director of media relations and director of publicity, working on campaigns for ABC series including “Desperate Housewives“, “Lost” and “Ugly Betty“; she most recently served as VP of communications. (Variety)

Roll Call: Burberry, C&W, Al Golin, and more

We didn’t get the Roll Call column up yesterday, so here’s the belated Wednesday column.

Jenna Littler has been promoted to Burberry‘s VP of PR and corporate relations, a new title at the company that brings together the fashion and corporate PR functions. Littler joined the company two years ago to build the corporate relations function. She was previously with the business consulting company McKinsey & Company. She’ll be working out of Burberry’s London HQ.

Tshepo Matseba has been elected the president of the Public Relations Institute of Southern Africa. Matseba is a 33-year-old corporate comms strategist and was recently named the head of marketing for a company called Discovery. [via AllAfrica]

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Spin the Agencies of Record

The Big 12 Conference has chosen Hill+Knowlton Strategies as its AOR after a competitive search. Work will include brand positioning, media outreach, and stakeholder engagement. The account will be handled out of the Dallas office with help from Washington D.C. Competition in the Big 12 spans across 23 sports. Participating schools include Baylor University, Iowa State University, University of Kansas, and the University of Texas.

The McKnight Foundation, which supports policy reform across varying areas through grants and collaboration, has chosen Haberman for a comms program focused on its Collaborative Crop Research Program. This program supports farmers in “hunger hotspots” across South America and Africa. The firm works with clients that specialize in areas of philanthropy, public service, and otherwise “making a difference.”

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Roll Call: Brunswick Group, Lucky Brand, and More

Brunswick Group has two new senior execs. Robert Moran joins as a partner in the Washington D.C. office building the firm’s research and insights group here in the Americas. He’ll be working with Graeme Trayner and Phil Riggins, partners in London. Moran was previously the president of U.S. operations at Edelman’s StrategyOne research group. Brunswick has also added Samantha Lewis as a partner in the New York office. She was previously the chair of the U.S. brand marketing practice at Burson-Marsteller and the interim CEO of PivotRed, B-M’s brand and reputation consultancy.

GolinHarris has added three members to its digital staff. Brian Snyder (left) joins as a digital director based in Chicago. He comes to GH from Whirlpool where he was head of direct sales and e-commerce in the consumer packaged goods area. Ian Campbell joins GH’s connector community as executive director based in NYC. He was previously the director of creative at the National Football League. And Mark Bonham joins as a member of the strategist community in San Francisco. He was previously the MD of InterneXperts, a Web marketing company.

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Research: Four Reasons To Do Real-Time Marketing

A GolinHarris study, The Impact of Real-Time Marketing, has identified four reasons why marketers benefit from adding this component to a promotional campaign. The results of the study were presented today at SXSW.

The survey of 3,200 U.S. consumers found that real-time marketing, or RTM, increases desired behaviors such as recommending (22 percent said they were more likely to recommend and 19 percent said they had increased product interest); enhances traditional marketing efforts, improving the effects of social media and other campaign initiatives; plays a role in keeping loyal customers engaged; and increases a brand’s identification with its content and messages.

For more information about the findings, click here. And after the jump, we’ve got an infographic tied to the research.

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The Case for Blending PR and Advertising

On February 15, we reported on APCO Worldwide‘s purchase of ad agency StrawberryFrog. On Friday, we had news that Bailey Gardiner, a PR and integrated marketing agency, and Fishtank Brand Advertising had come together to create i.d.e.a., a “full-service creative group.”

All across PR, advertising, and marketing, there’s been much talk about the “blurring” of marketing disciplines. Fleishman-Hillard‘s chief exec has talked with us about how their work is cutting across a variety of marketing areas. And firm leaders Richard Edelman (Edelman), Fred Cook (GolinHarris), and Rob Flaherty (Ketchum) all spoke at the last PRWeek NEXT conference about the competition between advertising and PR, and the client’s new openness for “big ideas” that come from the PR agency.

Increasingly, PR firms are tackling their work with this sort of boundary-free approach that opens doors for more business as well as greater integration. Indra Gardiner, founder and chief influence officer at i.d.e.a., says the relationship between BG and Fishtank started with eight months of joint pitching and business wins. Eventually, blending the two together “started making more and more sense.”

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IPG’s Harris Diamond: ‘Content Creation Is Now a Large Part of What We Do’

Interpublic Group reported its Q4 2011 and full-year earnings numbers this morning, with the company’s Constituency Management Group, the division that houses PR firms including Weber Shandwick and GolinHarris, showing organic growth of 9.8 percent for the year. CMG revenue for 2011 totaled $1.12 billion; revenue for the quarter totaled $321.1 million. In 2010, revenue for the year total $1.04 billion.

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