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Posts Tagged ‘Google Plus’

Google Privacy Policy Making Info Less Private?

Google launched a new privacy policy today that pulls 60 of the company’s services under one roof so that information about user activity can now be shared across platforms, from Gmail to YouTube, for example. And the policy states plainly that the company is collecting user data in two ways: by asking you to give it to them and by taking it when you’re online. Well, all righty then.

Regulators around the world had asked Google to hold off on implementing the policy while they took a closer look at it, but the Internet giant said that would confuse people. In a separate blog post, Alma Whitten, Google’s director of privacy, product, and engineering, notes that the company isn’t collecting additional information about users and provides links to change settings if you have concerns.

EU regulators are already raising questions about whether this policy breaks European laws. And here in the U.S., MSNBC raises the specter of Big Brother.  ”…[I]t is now better equipped to help out law enforcement officials and the government when it comes to finding out about you,” it writes.

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Tech Round Up: Brands Missing Links on Google+, Twitter Buys Whisper

-In news that suprises probably no one on the planet, brands are not as engaged on Google+ as they are on Facebook. SEO company BrightEdge found that within the first 10 days of availability, 61 percent of the top 100 brands around the globe had a presence on Google+, but only 12 percent linked their Google+ pages to their company homepage.

Facebook’s data tells a different story. Ninety-three percent of the top 100 brands had a Facebook page and, 53 percent of those brands link to their Facebook pages from the company homepage. [via eMarketer]

-This news from Twitter merits mentioning solely so I can write this guy’s name: Moxie Marlinspike, a hacker-turned-CEO, has sold his data encryption company Whisper to Twitter. Previously, Marlinspike (I got to type it twice!) worked on text message and email encryption on the Android.

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Tech Round Up: Klout Explains, Vitrue Reaches a Billion, and More

Google has cut a number of services including Wave, Knol, and Friend Connect. (Does anyone even know what these things are?) But, Google+ has added trending topics and an advanced search filter.

With Klout receiving steady criticism and ridicule, CEO and co-founder Joe Fernandez has taken to the site’s blog to explain “The Vision Behind Klout” and directly answered questions from Social Media Today about privacy issues and the inclusion of kids on the site.

Vitrue says it is now managing more than one billion social media relationships across Twitter, Facebook, and Google+.

Facebook confirms that it has launched “Sponsored Stories.”

Hundreds of Disney movies are coming to YouTube to rent today starting at $1.99. Or you can rent Cruel Intentions and Donnie Brasco for free.

Tech Round Up: Google+ and SEO, Tablet Use, and More

Research by SEO company BrightEdge shows that 61 percent of the top 100 brands have launched a Google+ page. The company also found that companies with Google+ pages do better on Google searches, not surprisingly. Google has partnered with six companies, including Buddy Media and Context Optional, to provide third-party publishing, monitoring, and management services.

By 2014, eMarketer estimates that 35.6 percent of online customers will have tablet device. This year, that figure is 14.5 percent. Moreover, it forecasts that 68 percent of the tablets being used will be iPads. This year, 83 percent of tablets in use are iPads.

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8 Tips To Get Your Marketing Started on Google+

It has been only two weeks since the soft launch of Google’s social networking site, Google+, but already it has 10 million users. That is small compared to Facebook’s 750 million, but wise marketers should join this network early, before the crowds.

With the announcement that businesses will be able to participate on Google+ earlier than expected, we’ve compiled a list of tips that will help get you and your clients on the popular platform ASAP.

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Can Google Plus Keep Up the Initial Excitement?

Google Plus fever has struck. As part of the big intro to the Internet giant’s new social networking site earlier this week, invites went out to selected techies. Now, there are so many people who would like to get a coveted invite that they’re turning up on eBay.

With its tagline, “Real-life sharing, 
rethought for the web,” Google Plus is taking aim at Facebook by driving home the message that you shouldn’t share everything with everyone.

Google Plus’ “circles” promises to be an easier version of Facebook’s Groups function, so that users can create selected audiences like “family,” “work friends,” and “people I met at ComicCon 2010.”

It is garnering some positive reviews, especially as compared to Google’s previous social offerings. Others see it as too early to tell.

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