michelle-herman-300x300.jpg Bite Communications has appointed Michelle Herman to the general manager, North America position, effective September 13. Herman will be based in San Francisco and oversee additional offices in New York and Toronto.

Herman is replacing Tom Galvin, who also served as a partner with Bite’s sister firm 463 Communications. He held both positions for seven months; he will now focus on his work with 463.

Previously, Herman was SVP and global technology director at Waggener Edstrom. She has also held positions at SparkPR and the Hoffman Agency.