We’re going to take a wild guess here: your travel and hospitality clients hate Airbnb.
Why wouldn’t they? Vacationers and business travelers alike are quite keen on the idea of saving time and money by renting someone’s room for a few days. Despite the fact that this subletting practice is illegal in some states, recent cases reveal that the government and the hotel industry may not have much power to stop it.
New York attorney general Eric Schneiderman wants to crack down on Airbnb just like he cracked down on the firms that pay for fake client reviews on Yelp and Amazon, but the courts have told him “not so fast”. And just like the “reputation firms”, these newfangled sublet companies will almost certainly keep popping up.