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Posts Tagged ‘iTunes’

U2 Apologizes for Apple Album Giveaway

u2 q&aTrying to smooth things over after the rough release of their new album “Songs of Innocence” last month, U2 – or more specifically, Bono – apologized for the album giveaway fiasco that had many iTunes customers seething.

As part of a huge and longstanding partnership with Apple, U2 gave its new album to iTunes users, automatically downloading it onto people’s playlists. Some were so up in arms about the perceived intrusion that Apple introduced a tool to remove the music.

“Can you please never release an album on iTunes that automatically downloads to peoples [sic] playlists ever again? It’s really rude,” the group was asked during the Facebook Q&A.

Bono’s response: “Oops.”
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Did U2 Get Upstaged By The iPhone?


For those with iTunes, Beats Music and iTunes Radio access, you’ve probably noticed something new and interesting floating around: a new U2 album. Hey now! This is big news. It’s been five years since U2 had an album of new songs. And this is the band that made “I Still Haven’t Found What I’m Looking For,” easily one of the best songs ever. But it hasn’t been met with quite the fanfare one would expect.

That’s not a comment on the music, but rather on the release. U2 both announced and released the album during yesterday’s big Apple event. This was an event that featured the iPhone 6, the Apple Watch, Apple Pay and this guy. There’s only so much information that we can digest at one event.

As a result, the album release for one of the biggest bands in the world has been a little muted.

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Two Thumbs Up? The Movies are the Latest Victim of the Internet (STUDY)

thumbsupshirtBeen to the movies lately? The nice seats, the big screen, the sweet sound system — it’s all part of the experience.

You know what else is part of said “experience”? The $12 ticket, $8 coke (with no refills, thank you very much), $5 (half-full) box of Starburst…sounds about right.

That’s not the worst part, though:

You find that one seat for yourself and your crew  nestled in the upper left part of the theater. As you prop your feet up and wait for the festivities to begin, a family of eight decides that is where they want to sit too.

Soon, all of these first world problems will be things of the past because Internet.

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Would You ‘Follow’ Your Favorite Brands on Spotify?

And we were just starting to like Spotify.

Thom Yorke‘s least favorite streaming music service wants to partner with brands to create “sponsored playlists” and other sly promotional features that have yet to be revealed. In what might be the world’s most incredible coincidence, this announcement comes two days after Apple announced the coming launch of iTunes radio, which will be supported by such brands as McDonald’s, Pepsi and Nissan.

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Here’s Our Favorite Justin Timberlake Promo Stunt

Justin TimberlakeSo Justin Timberlake released his new album The 20/20 Experience this week, and everyone’s going all out to promote it. His label allowed fans to stream the whole thing on iTunes two weeks ago, he hosted Saturday Night Live, and before all that he did this ridiculous “I’m ready” tweet thing.

Anyway, it’s Friday so we thought we’d share our favorite little JT promo stunt via our sister site AgencySpy. It’s so simple that it’s dumb — in a brilliant way. It’s called JT All Night Long, and it’s really just a quick loop from that (old) song set to different clips of Timberlake throughout his career, from the “SexyBack” video to the ramen-hair period. Just click on it before reading ahead.

Don’t you feel like you just got “Rickrolled” by Timberlake and creative agency CP+B Miami? We do — and we don’t mind at all. Say what you will about his music, but the dude has a sense of humor.

Can Licensing Save the Playboy Brand?

Hugh Hefner PlayboySay what you will about Playboy, notorious purveyor of softcore smut and reality TV (which are pretty much the same thing)–Hugh Hefner‘s creation remains an iconic American brand synonymous with “the good life” and a healthy serving of old-school misogyny. Unfortunately, the company isn’t making much money these days–and now it’s hoping to find second life by lending its name and logo to the highest bidder(s).

The Internet’s endless collection of erotica all but ensured the failure of Playboy magazine’s once-solid business model. While the website’s search description still promises “…hot girls, nude girls, naked women in sexy pics and videos”, Hefner and his new CEO Scott Flanders hope to help the brand live on by spending less time on half-dressed ladies and more time slapping the Playboy label on consumer products.

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Twitter’s Vine Video App: Great for Marketers and Porn Promoters

Twitter Vine appNever underestimate the porn industry’s uncanny ability to worm its way into every single thing ever.

Twitter made media headlines at the end of last week with the debut of its new Vine video-sharing application, a feature that threatens to make the world’s top messaging service even more addictive by allowing users to post six-second GIF-style videos. What a great development, we thought; who uses words anymore?

You know who else jumped at the ability to immediately share short video clips with thousands of users? Porn promoters! Accounts started posting explicit excerpts along with hashtags like #porn, #sex and #boobs only a few moments after the app went live in the iTunes store.

As New York Times reporter Nick Bilton put it:

The porn problem quickly became a PR problem:

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Ads Before/After Shows Purchased Online: Necessary or Overkill?

Archer FXWe understand that networks, cable companies, etc., are struggling to keep up with the rapidly evolving world of online video. Viewers are increasingly demanding that their favorite shows be available to watch whenever and wherever they want, redefining make-or-break factors like ratings and advertising.

So we don’t really mind watching ads while streaming videos on sites like Hulu, as long as it means we don’t have to miss trivia night at the local bar in order to catch the next episode of The Following.

But when we purchase an episode via Amazon or iTunes, our expectations, it seems, are entirely different.

After watching a recently purchased episode of Archer (an FX show) via our boyfriend’s Amazon account, we noticed that fellow fans had given it a surprisingly low rating. Curious, we read through the comments section only to find that every single negative comment concerned the ads for other FX shows that preceded the video.

Here are a few of the angrier comments:

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Retailers Beat Celebs and Entertainment Brands on Facebook

Walmart Facebook pageThis is something of a surprise: a new study from WSL/Strategic Retail tells us that Kim Kardashian and American Idol are not the social media “brands” with the biggest influence on the public–at least when we’re talking about Facebook. Those would be Walmart, Coca-Cola and iTunes.

Wait, who actually likes iTunes?

The big stat: nearly twice as many Facebook members (61%) “like” retail brands as celebrities or TV shows. We don’t quite see the point of liking a chain store, but millions of Americans clearly do (though only 26% turn to social networks for information about things they want to buy).

Some other, less surprising findings from the study:

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Can a New Programming Chief Save MTV?

We told you earlier this week why music videos are no longer MTV‘s cup of tea (reality shows are king, iTunes and Pandora rule the music world, you’re old, etc.), but now it seems the network that once supplied a generation with its soundtrack is struggling against falling ratings. So far this season, ratings are down roughly 30%, causing some concern for parent company Viacom. To make matters worse, MTV is about to lose its grossly (emphasis on the gross) popular series Jersey Shore.

While Viacom’s earnings were up 13%, revenue was down 17% for the July-September period–and domestic ad revenue declined 6%. During a conference call with analysts to discuss the issue, Wells Fargo media analyst Marci Ryvicker said, “There is a fear out there that MTV is broken.” Philippe Dauman, Viacom’s chief executive, immediately came to the network’s defense: “It is not broken…MTV is very healthy. Indeed, we have a great development pipeline and we have just added one of the major talents in our business in addressing young audience in Susanne Daniels.”

Daniels, who was hired this week as the network’s programming chief, earned her stripes at the WB network over a decade ago by championing shows like Dawson’s Creek and Buffy the Vampire Slayer. It seems MTV hopes she’s still got an eye for what appeals to America’s youth–and that she can breathe new life into the slumping network’s programming lineup. “She will bring with her some additional talent who will bring to bear more development in the reality and scripted area. We have a good pipeline and this will turbo-charge it”, Dauman said of his new hire.

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