One of JDP Communications' new clients.

Jeff Pomeroy, who previously served as senior director of PR for Turner Sports and has 20 years of PR experience, has left that company, effective January 1, in order to launch JDP Communications. He’ll serve as president of the firm, which will be based in Atlanta.

Pomeroy was with Turner Sports for 12 years during which time he worked on coverage across the sports spectrum — from the NBA to NCAA to MLB. His work in sports PR also includes five years at Showtime, where he handled boxing coverage, like pay-per-view events.

JDP Communications launches with three clients: A & M Holding Group, which owns and operates the Sadekar World Golf, All-American Games; the owners and operators of the U.S. Army All-American Bowl; and Kenny Smith Entertainment Group.