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Posts Tagged ‘Laura Layton’

Spin the Agencies of Record

Smithfield Foods, a pork processor and products company, has chosen GolinHarris to handle the internal comms program for the company’s 75th anniversary celebration. The firm will organize a gala event to be held in May, create a bilingual internal communications program for the company’s 12,000 employees, manage a college scholarship fund, and preview Paula Deen‘s new book Whole Hog Cooking. Golin EVP Laura Layton and the Atlanta office will lead the program.

We Care Home Health Services has selected Apex Public Relations as its AOR. The Toronto-based firm will handle media relations and internal comms for the company, focusing on the importance of home care planning and managing chronic conditions. [via Marketer]

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Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!

Roll Call: Donovan Leaves SanDisk for Visa, McD’s Has a New Chief Brand Officer

Ryan Donovan has resigned from his senior director of corporate marketing position at SanDisk, a title he held for 2 1/2 years. Beginning in February, he will be global head of marketing, product and innovation communications at Visa.  He also previously spent five years with HP.

Emma Richards has been promoted to director of Waggener Edstrom’s Global Alliance program. In this role, Richards will ensure quality local execution of programs for tech, healthcare, CSR, and energy clients. Established in 2006, the program is a network of agency partners focused on global clients. Richards will be based in the Hong Kong office.

Kevin Newell has been named global chief brand officer at McDonald’s, Ad Age reports. He replaces Steve Easterbrook, who became president of McDonald’s Europe in December. The role will give Newell a hand in marketing, menus, and other assets.

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