TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Posts Tagged ‘Marian Salzman’

Career Development Series: Turning Your PR Internship Into a Full-Time Job

Welcome to the first of PRNewser’s four-part “Career Development Series.” Over the next four Wednesdays, we’ll be exploring some of the career development issues that PRs at different levels in their careers are faced with.

This week, we’re starting at the start: how to turn that internship into a full-time job. We talked with firm execs and a former intern who actually made the leap to learn the best ways to make this happen. What we found out is that interns have a responsibility to the firms they’re interning with, and PR agencies have a responsibility to their interns, a point that sometimes gets overlooked.

Click through for more.

Read more

Mediabistro Course

Brand Writing

Brand WritingStarting November 5, learn how to expand your brand with strategic marketing copy! Taught by an award-winning content creator, Julian Mitchell will give you the tools to create powerful, seamless messages across multiple platforms and help you to determine the most effective ways to communicate with your customer. Register now!

Havas Reports ‘Robust’ Q1 New Business Figures, Struggles in Europe

Havas, home to firms including Abernathy McGregor GroupCake, and Euro RSCG Worldwide, reported 3.5 percent organic growth for Q1 2012 with revenue totaling €387 million (about $511 million by today’s conversion rates). That’s a year-over-year increase from €361 million in revenue.

The company called its new business results “robust” with that figure totaling €605 million (about $799 million) for the quarter. That far exceeds the new business number from 2011 – €384 million.

Even with the positive numbers, the results fall short of the competition. Havas’ European figures were sluggish with organic growth actually going negative in the U.K. and the rest of Europe, with the exception of France, its home turf.

Read more

Euro RSCG’s Marian Salzman Has Some Choice Words About that PR Definition

Marian Salzman, CEO of Euro RSCG Worldwide PR in North America, is not a fan of the whole “let’s come up with a new definition of PR” thing.

“Those imbeciles at PRSA [Public Relations Society of America],” she says. “…I don’t think we need trade organizations to sit down and figure out the definition of public relations. We need a different industry if that’s what we need.”

This is just one of many thoughts Salzman shared with Mediabistro for its latest “So What Do You Do?” feature. From personal relationships to “group think” to miso soup, Salzman covers a wide range of topics spanning her life and career. Salzman got her start in market research and advertising, was sidetracked by serious illness, and made her way to the top levels of the PR industry.

With all she’s accomplished, Salzman is still her own harsh critic. ”I’m very good at advising other people; I’m absolutely stupid when it comes to myself,” she says.

For more, click here.

Roll Call: F-H, Cannes Lions, Wendy’s, and More

John McNeel (left) has been named Fleishman-Hillard‘s global MD of strategic integration, effective April 2. He’ll be based in New York reporting to CEO, Dave Senay. The hire is another step in the integration direction that the agency has been heading in. “We are building a fleet of analytics assets and partners, planners, creative directors, filmmakers and other amazing social media and new-era storytellers around the globe,” said Senay in a statement. McNeel will work across regions, focusing on areas like analytics and creative support. He was previously the president of global clients for TBWA and spent many years with Saatchi & Saatchi, at one point serving as CEO in Turkey and the Middle East.

The Cannes Lions PR Jury has been named. Among those on the list are Jody Venturoni, EVP at Hill+Knowlton Strategies; Marian Salzman, North American CEO , Euro RSCG Worldwide PR; and Joe Sinclair, creative director with Burson-Marstellar in the U.K. Gail Heiman, global vice chair at Weber Shandwick is the Jury president. For a complete list of the members from around the world, click here.

Read more

Roll Call: Heineken, Viacom, and More

Heineken USA has named Stacey Tank as SVP of corporate relations starting January 3. Tank was previously the head of corporate relations for G.E.’s $6 billion “Healthymagination” program and led the company’s 2011 launch of a $1 billion international cancer campaign.

Entertainment publicist Scotty Dugan died suddenly on Wednesday as he was en route to the funeral of music exec, film producer, and event promotions exec John Atterberry. Atterberry was gunned down in Hollywood on December 9. Witnesses say Dugan collapsed while waiting for a train. Dugan started as a reporter, working his way up to editor at The Hollywood Reporter before launching his own PR firm. He was handling PR for Atterberry’s indie Christian film God’s Country. [via THR]

Read more

Will 2012 Be a Big Year for PR at the Cannes Lions?

Clemenger BBDO Melbourne, an ad agency, took the top PR prize this year with a campaign for National Australia Bank.

The 2011 Cannes Lions wrapped up this weekend and it looks like the PR industry has a lot of work to do to improve its showing in the years to come.

Israel Mirsky, Porter Novelli‘s EVP of emerging media and technology, told us previously that he thought the PR firms are still learning how to present themselves at these awards. Others share that opinion.

“For the third straight year in a row, the PR industry is still failing to represent itself as strongly as it should in its own category,” Renee Wilson, president of the northeast region for MSLGroup told Ad Age in an interview.

But it’s not just presenting the entries that require improvement. Some are saying that the resources required to enter are also an issue.

Read more

Roll Call: Euro RSCG, APCO, Publicis Consultants, and More

Lisa Rosenberg

Marian Salzman, previously the president of Euro RSCG Worldwide PR, has been promoted to a new position, CEO of PR operations in North America. In this role, she will also manage the CSR work at the firm and build Euro RSCG Life in the U.K. Replacing Salzman is Lisa Rosenberg who was previously director of Porter Novelli’s global brand marketing practice and MD of the New York office. She’s also author of the Mommy Lens blog.

Stig Albinus has joined APCO Worldwide as head of the New York healthcare practice. He has a career spanning 30 years, previously spending 16 of them with Burson-Marsteller, holding a variety of executive positions including chair of the U.S. healthcare practice. He was also partner and director of integrated client solutions at Porter Novelli.

Melissa Musiker has also joined APCO as a VP in the Washington D.C. office. In this role, she will work with food and healthcare clients and in the food and consumer products practice. Musiker is the former director of the Grocery Manufacturers Association, an organization serving the consumer packaged goods industry, and a practicing dietician. She has also worked as an economist with the U.S. Department of Agriculture’s Economic Research Service.

Read more

PRWeek Award Winners Announced

PRWeek held its annual awards gala in New York last night. Among the winners: Ketchum West and Mattel/Barbie for Campaign of the Year; Zeno Group for Agency of the Year; and Euro RSCG Worldwide PR‘s Marian Salzman for PR Professional of the Year.

In its Agency of the Year write-up, PRWeek says Zeno Group had 16 percent revenue growth for the year ending September 30, 2010, clients including Tropicana and Sears, programs to show appreciation for its staff, and a dozen new hires, including CEO Barby Siegel from Edelman.

There were 80 judges for this year’s awards. Cargill corporate VP of corporate affairs Mike Fernandez served as the chair. Congrats to all the winners! Complete list here.

Euro RSCG’s Salzman Makes Her 2011 Predictions

Harem pants: Not hot in 2011?

Euro RSCG Worldwide PR president Marian Salzman has compiled her list of  “Hot/Not” for 2011.

On the hot list: Sunday news programs, vajazzling vajacials,  kitten heels, niche gyms, Mariah Carey’s unborn children, and Fort Greene, Brooklyn.

Not so hot: Russian spies, Harem pants, sending e-cards, LeBron James, and Las Vegas.

The complete list after the jump. And click here to take a look at Salzman’s “11 Trends for 2011.” Your thoughts?

Read more

Wyclef Takes Outrage Over Disqualification to the Web

wyclef-jean.jpg

Wyclef Jean has taken his frustrations about being disqualified from the Haitian presidential election to the Internet, releasing a song, “Prison for the CEP,” via Twitter with a call for “equal rights and justice.” His anger is falling on mostly deaf ears since the decisions of the council are final. Still, he says he’ll challenge the ruling, which concluded that residency issues barred him from running.

Newsweek enlisted two Creole speakers to translate the song, which was recorded in the Haitian dialect to respond to those who’ve said Wyclef can’t speak the language. The translation reads like one long whine about how Wyclef was wronged and it’s not him that’s been rejected, but the will of the people.

Read more

NEXT PAGE >>