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Posts Tagged ‘Michael Slaby’

Roll Call: Edelman Announces New Digital Leadership, and More

Kevin King

Kevin King has been named Edelman‘s global digital practice chair, with David Armano assuming the rule of EVP of global innovation and integration, and Steve Rubel appointed to EVP of global strategy and insights. The latter two positions are newly-created. Michael Slaby was the previous digital practice chair. He has signed on to help President Obama with his reelection campaign. According to the firm, digital accounts for 11 percent of Edelman’s revenue, and the practice has 350 employees globally.

King was previously MD, serving as a digital lead for some Edelman clients. Armano was previously SVP of Edelman Digital and writes the Logic + Emotion blog. And Rubel was SVP and director of digital insights for Edelman Digital. He also authors a blog and a column in Ad Age.

Fleishman-Hillard has added two execs to its Chicago office. Brett McCall joins as SVP, executive creative director, and partner in the emerging media practice. And Darrell Jursa joins as an SVP in that practice. Both are newly created positions. McCall was previously chief creative officer at Worksong, a firm he co-founded in 2009 and has served as a VP of Edelman’s Matter division. And Jursa was previously a VP of emerging media t Dig Communications.

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Edelman Hires Former Obama New Media Advisor Michael Slaby To Lead Digital

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Michael Slaby has joined Edelman as executive vice president and global practice chair of the firm’s digital practice. Slaby comes to Edelman from venture capital firm TomorrowVentures, where he led communications and technology strategy.

Previously, he served as a technology and new media advisor to the Obama administration. Slaby was also technology director for the Obama presidential transition team, where he “led operational and long-term planning for technology including web strategy and utilization, data integration opportunities, infrastructure review, and cybersecurity standards and initiatives.”

Prior to that, Slaby served as chief technology officer for “Obama for America,” and served as deputy new media director for the campaign.

He will be based in Chicago and report to Nancy Ruscheinski, President and Chief Operating Officer, Edelman US.

“I was drawn to Edelman because of its independence, world-class thought leadership and global footprint as a leader in engagement through digital communications,” said Slaby in a statement.

Slaby takes over for Rick Murray, who was recently appointed president of Edelman Chicago, the firm’s co-headquarters. Edelman said its digital division includes more than 300 employees worldwide and represents approximately 11% of the firm’s global revenue. Clients include API, AstraZeneca, eBay, Kraft Foods, RIM, Schering-Plough, Walmart and Unilever.