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Posts Tagged ‘mini-controversies’

Kenneth Cole Says Controversial Tweets Are Great for Business

One man’s PR fail is another man’s business plan…if that other man happens to be “designer with a conscience“ Kenneth Cole.

In case you thought some clueless intern was responsible for what seemed like a tactless marketing message playing off the possibility of war in Syria, you’re wrong: Cole writes these controversial tweets himself, and he does it all on purpose. Cue maniacal laugh.

When the designer responded to his latest manufactured controversy by stating that he intended to start a dialogue, he apparently meant “dialogue” as in “a conversation that will help promote my own company.”

So…the joke’s on you!

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Mediabistro Course

Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now! 

Coca-Cola Insists Its Arab ‘Camel Jockey’ Ad Isn’t Racist

Earlier today we asked whether the new practice of releasing Super Bowl ad spots before the big game was a good PR move. Now further developments make the question seem even more relevant: multiple brands have already attracted accusations of racism based on these teasers.

First Volkswagen faced a racial insensitivity backlash for its “painfully white dude speaks with Jamaican accent, mon” spot:

Now Coke faces the same sort of outrage over its Mad Max-style “crazy desert race” ad, which happens to include some unfortunate footage of a stereotypical Arab man pulling a camel.

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Got Fake Twitter Followers?

We thought we’d heard it all, but Twitter followers apparently now double as currency, and “clandestine Twitter trading” may very well be a real thing (someone please help us figure out how this would work). At any rate, quite a few big-name accounts have found themselves in the news lately for accumulating thousands of fake followers. Is your feed hiding any fakers? Maybe you should double check.

Take a look at StatusPeople’s Fake Follower Check to find out how many of your besties are anything but–and let us know how it pans out.

BTW, don’t feel bad if you find a few fakers on your list. It can happen to the even best and brightest among us: Read more