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Posts Tagged ‘MS&LGroup’

Roll Call: Ketchum, MSLGROUP, Waggener Edstrom Worldwide, and More

Ketchum has promoted partner Amanda Sefton to director of its Global Healthcare Practice. Ms. Sefton will remain in London and will assume her new role on Dec. 1. During the transition, she will continue serving as managing director of the London Healthcare Practice. A search is underway for her successor in that role. (Release)

MSLGROUP North America has named Shellie Winkler as North America practice director of its health and corporate practices. With more than two decades of experience, Winkler most recently worked at Edelman, where she was general manager of corporate and public affairs operations for the New York office.  She is located at MSL New York, the flagship office for MSLGROUP North America (Release)

Waggener Edstrom Worldwide (WE) has hired Ben Finzel as senior vice president, public affairs and general manager of the Washington, D.C., office. Finzel brings more than 20 years of communications and public affairs experience to the agency, including a presidential appointment during the Clinton administration and nearly six years as a press and legislative staffer for two members of Congress. Finzel will lead the firm’s Public Affairs practice, a Washington, D.C.-based group that manages complex policy issues, leads high-profile campaigns, and drives business results for corporate clients, trade associations and advocacy groups. (National Journal)

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Roll Call: Edelman, MSLGROUP, DKC, and More

Edelman has announced two new hires: Brad Mays has joined Edelman’s Austin office as a senior vice president in the digital practice, and Tim Hayden has joined the company in Chicago as senior vice president of mobile strategy. Together, Mays and Hayden will be responsible for strengthening the agency’s digital and mobile expertise and establishing a new Southwestern hub for the Edelman brand. (Release)

Joel Curran, MSLGROUP North America’s managing director of Midwest operations, has been appointed managing director of MSL New York, the largest office in the MSLGROUP global network. Curran will manage nearly 200 staff members and assume responsibility for some of MSLGROUP’s most important client relationships. He previously worked at The Walt Disney Company, where he spent ten years in several business units. (PR Newswire)

DKC Public Relations, Marketing & Government Affairs has named Sebastian Moreira director of digital content. In this role, he will lead the agency’s online video production services and enhance the capabilities of its robust digital division, DKC Connect. Moreira previously served as senior producer for Hachette Filipacchi Media U.S., where he developed all video content for ELLE.com, WomansDay.com and ELLEDecor.com. (heraldonline)

Matt Rosenberg has been named VP of marketing at Taykey. He had been VP of solutions at SAY Media. (MB)

Sean Besser has been named EVP of business development, partnerships and strategy at GetGlue. He had been VP, Business Development, Corporate Development & Strategy at Rovi Corporation. (mb)

More Female Execs May Join the MSLGroup Gender Discrimination Case

While there has been some good news at MSLGroup, there has been some very troublesome news from the firm as well. Namely, the gender discrimination class action lawsuit that was filed last year. Monique da Silva, a former global healthcare director with the firm, filed suit based on allegations that women were frequently overlooked for promotions, were not given the pay they were due, and other charges. The plaintiffs are seeking $100 million.

At that time, MSLGroup told PRNewser in a statement: “We generally do not comment on pending litigation, but we can say that the fact that the Equal Employment Opportunity Commission dismissed Ms. da Silva charge reflects the lack of merit to her claims.” However, it looks like a judge begs to differ.

U.S. District Judge Andrew Carter, Jr. has ruled that current and former VPs and SVPs will now be able to join the case. Business Insider went into some of the details of the allegations from the case, some of them more than a little disturbing.

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Publicis Acquires German Firm, Makes It Part of MSLGroup

Publicis has acquired CNC – Communications & Network Consulting AG, a Munich-based firm that will become part of MSLGroup. CNC, founded in 2002, has 100 staffers in 14 countries. The firm specializes in financial communications and other strategic PR work.

CEO Dr. Christoph Walther will continue in that position. Anders Kempe, president of MSLGroup in the EMEA region will join CNC’s supervisory board. In Germany, CNC will work with clients on financial, public affairs, and corporate comms programs while MSLGroup will work on corporate communications, social media programs, and reputation management efforts.

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Career Development Series: Turning Your PR Internship Into a Full-Time Job

Welcome to the first of PRNewser’s four-part “Career Development Series.” Over the next four Wednesdays, we’ll be exploring some of the career development issues that PRs at different levels in their careers are faced with.

This week, we’re starting at the start: how to turn that internship into a full-time job. We talked with firm execs and a former intern who actually made the leap to learn the best ways to make this happen. What we found out is that interns have a responsibility to the firms they’re interning with, and PR agencies have a responsibility to their interns, a point that sometimes gets overlooked.

Click through for more.

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Roll Call: C&W, B-M, MSLGroup, and More

Charlotte Chunawala (left) has been named CEO of Cohn & Wolfe India. She’s responsible for leading new business efforts in Asia-Pacific, integrating the Asia-Pacific offices into work done around the world, and for operations in the firm’s Indian offices in Mumbai and Delhi. Cohn & Wolfe India is a new expansion as the firm continues its build-up in Asia. Chunawala was previously the CEO of Good Relations India and was GM of Edelman Brussels.

Burson-Marsteller has named Matt Burns the Southwest public affairs market leader and MD of the public affairs practice for the U.S. Burns was previously the director of comms for UnitedHealthcare Medicare & Retirement. Prior to that, he worked in politics, serving as the director of comms for the Republican National Convention in 2008 and as press secretary for the U.S. Department of Veteran Affairs between 2005 and 2007. [via]

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MSLGroup Launches CSR Practice

MSLGroup has launched PurPle, “Purpose + People,” a practice dedicated to CSR programs and business strategies. The practice will specialize in using social media and other digital tools for bringing together clients with governments, nonprofits, customers, and additional audiences. Success will be measured by a triple-bottom line, according to the firm’s announcement — purpose, performance and participation.

Pascal Beucler will lead the practice as chief strategy officer with Scott Beaudoin serving as global director. The group will provide branding, corporate reputation, employee comms services, and more. MSL has $25 million in CSR and related business.

The firm will be taking its cause marketing show on the road starting with the Cause Marketing Forum in Chicago on May 30. A video about the new practice, after the jump.

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MSLGroup Adds Two Digital Execs

MSLGroup has hired Adam Mirabella (left), the former global director of social media and digital marketing at Nokia and global director of Nokia Music Services, to serve as SVP of the firm’s digital and social media practice. He’ll be based in New York. (Sidebar: Nokia has problems.)

And MSL Washington D.C. has named Shonali Burke VP of digital. Burke was previously the VP of media and communications for the American Society for the Prevention of Cruelty to Animals (ASPCA). During her time, she worked on the comms response to the Michael Vick dogfighting scandal.

Burke is also the blogger behind Waxing Unlyrical.

The two new hires free the practice director, Steve Marino, to focus on capabilities across the firm network. Marino joined the firm in 2010 from Ogilvy, and worked with BP on its Gulf oil spill response.

Roll Call: MSLGroup, Edelman, Middleberg, and more

Since Roll Call didn’t go up in its usual Wednesday time slot, we have a special Thursday edition.

MSLGroup has pulled together its food, nutrition, and beverage capabilities into one group: MSLGROUP Americas Food & Beverage. The new group is led by Steve Bryant out of the Seattle office, which has undergone a name change from Publicis Consultants USA to MSL Seattle. Bryant is now MD of MSL Seattle. He’ll get help from Caryn Carmer the consumer practice leader in the New York office. PJPS, the company’s events and experiential marketing business, will remain the same. MSL Seattle clients include Sunkist Growers and Nestlé.

MSLGroup’s Andreoli MSL Brazil has also hired Valéria Café to serve as chief operations officer of the company’s Brazil offices. She has previously worked at companies including Whirlpool and Coca-Cola. Café will also lead efforts to expand the company’s Latin American footprint. MSLGroup currently has 14 affiliate and owned offices across Latin and Central America.

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Spin the Agencies of Record

WhaleShark Media, which says it’s the largest online coupon and deals site around, has chosen Allison+Partners to promote the company’s RetailMeNot brand and its corporate comms program. GSD&M was chosen as the company’s ad agency. Both were selected after a competitive review.

Incapital, an underwriter and distributor of various financial products, has chosen CJP Communications as its AOR. The company is looking for greater brand awareness as it adds staff and expands across North America. Work will include media relations, thought leadership, and executive visibility efforts.

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