TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Posts Tagged ‘New York Times’

NY Women in Communications Welcomes New President

Left to right: Linda Kaplan Thaler, The NYT's Gail Collins, and Catherine Mathis

New York Women in Communications welcomed its incoming president Catherine Mathis at its annual meeting Tuesday night. Mathis, SVP of marketing and communications at Standard & Poor’s, took the stage to reiterate the dual foci of the organization for the coming months: to continue to provide “education and opportunities” for members to advance their careers and the importance of new media along with all the changes it brings.

Outgoing president Linda Kaplan Thaler, CEO and chief creative officer of The Kaplan Thaler Group, and other officers discussed some of the preliminary numbers from the past year (the organization’s financials have not yet been audited, so the numbers were approximations): $800,000 in revenue from the annual Matrix Awards, $800,000 in operating budget, and 2,011 members to date.

Then special guest speaker, author and New York Times columnist Gail Collins, talked about the obstacles that women have overcome during the past 50 years.

Read more

‘NYT’ Working Out the Kinks In Its Paywall System

Since the New York Times paywall was announced last week, both the newspaper and readers have been digging into the minutiae of what counts towards your subscription and what you get for free. Today and tomorrow, Paul Smurl, VP of paid products for NYTimes.com, will be answering reader questions to hopefully give some clarity.

And, of course, there are those who are looking for ways around, under, and over the wall. AllTwitter reports on the NYT‘s request that a Twitter feed created to access all manner of content at no charge, @FreeNYTimes, be removed.

Read more

Will the ‘NY Times’ Paywall Impact Your Media Strategy?

In a letter from New York Times publisher Arthur O. Sulzberger, the news outlet introduced its highly-anticipated digital pay structure. The paywall goes up first in Canada and will be launched here and around the world on March 28.

Home delivery subscribers won’t see a difference, and subscribers to The International Herald Tribune will also have access to NYTimes.com.

Everyone else gets 20 free articles per month before they’re asked to pay for a subscription.

Read more

‘NYT’ Is Tops On Twitter By A Wide Margin

Traditional media is all over the Twitter. But the New York Times (@nytimes), with 2,668,948 fans, tops the list of leading U.S. newspapers ranked by Twitter followers, according to Journalistics.

At number two is the Chicago Tribune (scroll to the bottom for the update), which has a combined 845,000 followers on its two fan pages, @chicagotribune and @ColonelTribune. The Wall Street Journal (@wsj) is number three with 464,591.

The story does take into account that the numbers may have changed since they were first gathered, but the lead that the NYT has is still striking. “Maybe The New York Times has such a huge Twitter following because it was the first of the Top 25 to join Twitter, way back in March 2, 2007,” the story says.

Publicists Sweat Over Fashion Week Front Rows

fashion front row.jpg Fashion Week starts tomorrow, but publicists have been poring over the seating charts for days already. The New York Times talks with a number of publicists and other fashion insiders about the deliberations involved in assigning seats, particularly in the high-profile front row. Moreover, the drama of seating everyone reflects the shifting that’s happening in fashion media, from the staff moves to the growth in prominence of fashion bloggers.

[Image via ShoppingBlog.com]

Campaign in Favor of Health Care Law Launches Today

The first spot from the Health Information Campaign, a project dedicated to informing the public and other audiences about the benefits of the health care bill signed into law earlier this year, debuts today. The ad, available on YouTube and after the jump, is part of a $2 million campaign. Information about the campaign and the law are also available online at AmericasFairHealthcare.org.

As New York Times columnist Nate Silver illustrated yesterday, health care is top of mind for both parties this election season and support for the law is decreasing. The campaign highlights some of the provisions going into effect on September 23.

“The idea is you don’t have to worry about the stability of your coverage anymore,” Health Information Campaign communications director Erikka Knuti told Politico.

Read more

Building Brand Awareness with Virtual Goods

With the economy still in a precarious state, it would seem crazy to pay money for nothing. But consumers, social gamers, and others are making the sales of virtual goods a robust business. Companies and social media sites are using virtual goods – whether sold or given away to users for free – as a way of building brand awareness and loyalty.

According to the New York Times, Volvo Cars of North America, H&M, and MTV Networks are some of the companies are using these “items” to engage with consumers.

Besides the info about virtual goods, this story reminds us about Second Life, which, in case you didn’t realize it, is still up and running. According to the story, “Initially, virtual goods buyers in the United States were typically playing in online fantasy worlds like Second Life and IMVU, which generate nearly $1 billion annually from player purchases of furniture, homes, clothing and accessories for their online avatars.”

NYT: Democrat Campaign Websites Lack Clear Agenda

dem-logo.gif New York Times columnist Nate Silver and his news assistant took a closer look at the campaign websites for both Democrats and Republicans in 33 Congressional districts and came to the conclusion that the Democrats “are having trouble articulating a clear set of policy goals.” According to the post on the FiveThirtyEight blog, while the Republican agenda is focused on issues including the health care bill, the deficit, and immigration, Democrats tend to focus on issues that don’t necessarily lead to policy proposals like jobs, education, and energy. Silver’s post included a detailed breakdown of the issues highlighted on the various campaign websites and a look at the stats for the races in different states.

“Democrats, meanwhile, who two years ago seemed to have a glut of agenda items, are now having trouble articulating to their constituents exactly what a Democratic vote would gain them,” Silver writes.

Ninety-Nine Percent of People Don’t Want You to Know Where They Are

location.jpg A study by Forrester Research found that only one percent of Americans regularly use Foursquare or other location-based services. Only four percent have tried one of these services. Most of the users are men between the ages of 19 and 35. However, with the introduction of Facebook Places, experts predict that these services could catch on more widely.

“Clearly location is not yet mainstream – it’s still a younger-demographic phenomenon – but if anyone can change it, Facebook will,” Sam Altman, chief executive of Loopt told the New York Times.

Botox Maker Settles Charges for $600 Million

botox.jpg Allergan, the makers of Botox, have agreed to pay a $600 million settlement for charges that the company promoted the off-label use of the drug. According to the complaint, Allergan had a marketing program in place that would include “kickbacks” to doctors for prescribing Botox for things that it hasn’t been approved for, like pain treatment. The FDA is considering approval for Botox’s use in treating chronic migraines.

Allergan spokeswoman Caroline Van Hove denied kickback and fraud allegations in an emailed statement to the New York Times. The company issued a statement yesterday, saying that it plead guilty to one misdemeanor “misbranding” charge and agreed to pay $225 million to resolve civil claims.

“This is part of a departmentwide and administrationwide effort to really crack down on health care fraud,” Tony West, assistant attorney general for the civil division of the Justice Department, told the New York Times.

[Image via BioJobBlog]

<< PREVIOUS PAGENEXT PAGE >>