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Posts Tagged ‘Out’

Roll Call: MSNBC, Hawkins International, Here Media, and More

Lauren Skowronski has been named Vice President, Media Relations for MSNBC. In this role, Skowronski will manage internal and external communications for the network, including program publicity and the overall media strategy. She will serve as the chief spokesperson for the network.

Cybex International, Inc. (NASDAQ: CYBI) has announced that Kenneth Kuperstein has been hired as Cybex’s director of marketing, planning and development. Mr. Kuperstein brings more than 20 years of experience in the advertising and marketing industries to the Company, having managed some of the world’s most recognizable brands.

New York-based PR firm Hawkins International announces a pair of noteworthy personnel changes. Corey Finjer, a veteran at Hawkins International (HIPR) has been promoted to Vice President, while Keri Prestia, an experienced PR professional with high-profile and luxury brand experience, recently joined the firm as a Vice President. Both Finjer and Prestia will oversee client management, strategic media relations campaigns and new business development. These two announcements come at the pinnacle of HIPR as the agency celebrates its 10th anniversary and has added ten new accounts to its portfolio since January 2012.

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Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsLearn how to use stories to inspire, connect, and persuade your clients! In this workshop starting September 3, you'll learn how to uncover stories in everyday life, incorporate stories into your media work, use storytelling techniques with clients, all to improve your pitch and presentation skills. Register now!

Buick and OUT To Honor LGBT Leaders in New York

Chaz Bono, one of the Out100

Buick and OUT Magazine have paired up again this year to present the OUT100, an awards program which will honor Daniel Hernandez, the Congressional intern who ran to Rep. Gabrielle Giffords’ aid during a mass shooting. Hernandez had just five days on the job when Giffords, his boss, was critically injured in the Arizona shooting, which killed six people.

Hernandez has since been raising awareness and funds for various causes, “truly exemplifying the qualities of the Buick OUT100 Humanitarian Award,” according to the sponsors. He and many LGBT leaders will be honored Thursday at Skylight Soho.

The awards are being ushered in with stunning photos and a video clip, attached after the jump.

The fact that such a mainstream brand like Buick sponsors a LGBT event is a testament to the importance of this large and growing demographic.

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Revolving Door: ‘Vanity Fair’s List; the ‘Rookie’ Launch; Rev. Al Sharpton, and More

As predicted by The OutCast Agency’s TJ Snyder, the Vanity Fair annual “New Establishment” list has been revealed and there are techies aplenty at the top. Facebook‘s Mark Zuckerberg is number one for a second year, and also on the list are Sergey Brin and Larry Page from Google (#2); Apple’s Tim Cook and Jonathan Ive (#4); and Twitter’s Jack Dorsey (#5). (Facebook, Amazon, Andreeson Horowitz, Netflix, and Zynga are OutCast clients.)

New York has signed on as an advertising partner for teen fashion blogger Tavi Gevinson’s new site Rookie, launching on Monday. There was much talk about a partnership between Gevinson and former Sassy editor Jane Pratt. Those plans didn’t become reality, but word is that Pratt will be involved in some way, shape, or form with Rookie. Gevinson is 15 years old and EIC.

The Root talks with Rev. Al Sharpton about his new job with MSNBC.  He made his official, though troubled, debut this week.

Elle has partnered with H&M to make items available for sale on the magazine’s website.

Yahoo will launch programming targeting 25 to 54-year-old women in October. [via Mediapost]

For more changes across the media, click through.

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Apple’s Tim Cook Tops the ‘Out’ Power 50

Photo: Joshua Scott

Apple COO Tim Cook has topped the fifth annual Out magazine Power 50, the list of the most influential members of the LGBT community. According to the magazine, this is the first time that someone from the tech community was chosen. Out goes on to say that Cook has “made sure Apple could deliver as demand rocketed” and calls him a “leader in waiting.”

Also in the top 10 on the list are Ellen Degeneres, Anderson Cooper, and Fox News’ Shepard Smith. You can check out the complete list here.