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<title>Penguin - PRNewser</title>
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<description>Your Daily PR Release</description>
<copyright>Copyright 2013</copyright>
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<title>Roll Call: Associated Press, Penguin, CP+B, and More</title>
<description><![CDATA[<p><strong>Ken Detlet</strong> has been named the <strong>Associated Press</strong>’ first vice president for digital advertising strategy and sales. Detlet comes to the AP from <strong>Mashable</strong>, where he served as senior vice president of sales and marketing since 2011. Prior to that he worked as VP of sales for Ziff Davis. He also worked for Dow Jones for over a decade. (<a href="https://www.mediabistro.com/fishbowlny/ap-names-first-vp-for-digital-ad-sales_b76321" target="_blank">FishbowlNY</a>)</p>
<p><strong>Angel Tarazzas</strong> has been named fashion PR director at <strong>Vink Media</strong>. He previously served as a consultant for the &#8220;PR, marketing and style agency.&#8221; (<a href="http://www.mediabistro.com/revolvingdoor/" target="_blank">RevolvingDoor</a>)</p>
<p><strong>Penguin</strong> revealed a series of marketing and advertising-related promotions. Book Country’s <strong>Colleen Lindsay</strong> was promoted to associate director of marketing, social media and reader experience for the team. She will still be a strategic advisor and continue to interact with the writing community, but the <em>Chicago Tribune</em>‘s <strong>Brandi Larsen</strong> has been hired as the new director of Book Country. In addition, <strong>Ashley Fisher-Tranese</strong> was promoted to associate director of advertising and promotion. <strong>Craig Burke</strong> was promoted to director of marketing for Riverhead Trade Paperbacks and Perigee Books.<strong></strong><strong> Erica Martirano</strong> has been elevated to associate director of marketing and promotion, and<strong> Jodi Rosoff</strong> has been promoted to associate director of marketing and publicity. (<a href="https://www.mediabistro.com/galleycat/series-of-promotions-at-penguin_b65235" target="_blank">GalleyCat</a>)</p>
<p> <a href="http://www.mediabistro.com/prnewser/roll-call-associated-press-penguin-cpb-and-more_b57417#more-57417" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Elizabeth S. Mitchell</dc:creator>
<comments>http://www.mediabistro.com/prnewser/roll-call-associated-press-penguin-cpb-and-more_b57417#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/roll-call-associated-press-penguin-cpb-and-more_b57417</link>
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		<category><![CDATA[PR's Revolving Door]]></category>
		<category><![CDATA[Associated Press]]></category>
		<category><![CDATA[CP+B]]></category>
		<category><![CDATA[Men's Health]]></category>
		<category><![CDATA[Penguin]]></category>
		<category><![CDATA[Vink Media]]></category>
<pubDate>Wed, 13 Feb 2013 11:19:16 +0000</pubDate>
  
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<title>First Lance Armstrong &#8216;False Advertising&#8217; Suit Filed (by a PR Exec!)</title>
<description><![CDATA[<p><img class="alignleft size-medium wp-image-55592" title="He was so innocent once..." src="http://www.mediabistro.com/prnewser/files/2013/01/tricycle3-300x204.jpg" alt="" width="239" height="162" />We just couldn&#8217;t resist: today marks <a href="http://www.nypost.com/p/news/national/armstrong_sued_in_california_after_KwVNXL3u84em1eVkueEnPP?utm_source=SFnewyorkpost&amp;utm_medium=SFnewyorkpost" target="_blank">the filing</a> of the first post-<strong>Oprah</strong> lawsuit against admitted liar and generally <a href="http://www.mediabistro.com/prnewser/pr-fail-oprah-interview-hurt-lance-armstrong_b55333" target="_blank">detestable person</a> <strong>Lance Armstrong</strong>.</p>
<p>The issue at hand isn&#8217;t the fact that Lance cheated, <a href="http://www.mediabistro.com/prnewser/lance-armstrong-assistant-doping_b44173" target="_blank">ruined honest people</a> with fake libel charges, or promoted a bunch of big brands after winning while on dope. No, it&#8217;s all about his books, see?</p>
<p>The two plaintiffs in the class-action complaint say that they bought Lance&#8217;s inspirational memoirs because they believed his story about a triumphant, dope-and-cancer-free return to the <strong>Tour de France</strong>. Upon discovering that the story was not exactly true, they felt &#8220;duped, cheated and betrayed&#8221; and decided to take his sorry ass to court for fraud. The suit accuses Lance and his publishers, <strong>Penguin</strong> and <strong>Random House</strong>, of committing acts of &#8220;false advertising&#8221; by selling the books as works of non-fiction.</p>
<p>Excuse us while we enjoy a guilt-free laugh.</p>
<p>The most interesting part of this story (to us) is the fact that one of the men filing the suit is &#8220;Rob Stutzman, a public relations executive who served as a deputy chief of staff for former California Governor <strong>Arnold Schwarzenegger</strong>&#8220;. He would certainly know a good bit about <a href="http://www.mediabistro.com/prnewser/schwarzeneggers-press-tour-is-bad-pr_b46436" target="_blank">famous liars</a>, wouldn&#8217;t he?</p>
<p>So will this suit <a href="http://www.huffingtonpost.com/2012/04/30/greg-mortenson-lawsuit-rejected_n_1465255.html" target="_blank">go nowhere</a> like the one against <em>Three Cups of Tea</em> author <strong>Greg Mortenson</strong>, who fabricated portions of his books? Or will it lead to <a href="http://www.nytimes.com/2006/09/07/arts/07frey.html?_r=0" target="_blank">a settlement</a> like the case filed against admitted fabulist <strong>James Frey</strong>? And what do we think about the fact that a veteran PR professional started it?</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Patrick Coffee</dc:creator>
<comments>http://www.mediabistro.com/prnewser/first-lance-armstrong-false-advertising-suit-filed-by-a-pr-exec_b55591#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/first-lance-armstrong-false-advertising-suit-filed-by-a-pr-exec_b55591</link>
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		<category><![CDATA[Lawsuit]]></category>
		<category><![CDATA[Pop Culture]]></category>
		<category><![CDATA[Arnold Schwarzenegger]]></category>
		<category><![CDATA[Greg Mortenson]]></category>
		<category><![CDATA[James Frey]]></category>
		<category><![CDATA[Lance Armstrong]]></category>
		<category><![CDATA[lawsuit]]></category>
		<category><![CDATA[Oprah]]></category>
		<category><![CDATA[Penguin]]></category>
		<category><![CDATA[Random House]]></category>
		<category><![CDATA[things we like]]></category>
		<category><![CDATA[Tour de France]]></category>
<pubDate>Thu, 24 Jan 2013 13:02:35 +0000</pubDate>
  
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