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<title>Pitchfork - PRNewser</title>
<link>http://www.mediabistro.com/prnewser</link>
<description>Your Daily PR Release</description>
<copyright>Copyright 2013</copyright>
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<title>Music PR News: Radio Still Rules the Roost</title>
<description><![CDATA[<p><img class="alignleft size-medium wp-image-42855" title="Old school" src="http://www.mediabistro.com/prnewser/files/2012/08/sony-cf520-300x283.jpg" alt="" width="300" height="283" />Some recent<strong> </strong><strong><a href="http://www.mediabistro.com/Nielsen-profile.html">Nielsen</a></strong> findings will be relevant to anyone with more than a passing interest in playing and/or promoting music. In short: The more things change, the more they stay the same. A newly released study <a href="http://www.nielsen.com/us/en/insights/press-room/2012/music-discovery-still-dominated-by-radio--says-nielsen-music-360.html">reveals that</a> old, reliable, traditional radio is still the way to go when it comes to getting your material heard&#8211;and making some money in the process (perish the thought!).</p>
<p>Now that digital music officially brings in <a href="http://www.businessweek.com/news/2012-08-15/spotify-pandora-spur-u-dot-s-dot-digital-music-sales-past-cds">more revenue</a> than physical recordings (nearly <a href="http://www.telegraph.co.uk/finance/newsbysector/mediatechnologyandtelecoms/digital-media/9477782/Digital-music-sales-to-smash-5bn-barrier.html">$9 billion</a> in 2012 alone), how can musicians and their representatives make the most of the &#8220;new&#8221; business model? Two answers: old-school broadcasting and <strong><a href="http://www.mediabistro.com/YouTube-profile.html">YouTube</a></strong>.</p>
<p>Despite all the torrenting and streaming that&#8217;s supposedly going on, radio still dominates the industry: 48% of respondents told Nielsen that they discover new music most often on the air; &#8220;friends/relatives&#8221; ranked a distant second at 10%. This statistic didn&#8217;t even include services like <strong><a href="http://www.mediabistro.com/Spotify-profile.html">Spotify</a></strong>, <strong><a href="http://www.mediabistro.com/Pandora-profile.html">Pandora</a></strong> or <strong><a href="http://www.mediabistro.com/Lastfm-profile.html">Last.fm</a></strong>, so if your tunes don&#8217;t appear on the AM or FM dial then you&#8217;re going nowhere fast.</p>
<p>A more surprising number comes from the all-important teenage demographic:  <a href="http://www.mediabistro.com/prnewser/music-pr-radio-rules_b42854#more-42854" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Patrick Coffee</dc:creator>
<comments>http://www.mediabistro.com/prnewser/music-pr-radio-rules_b42854#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/music-pr-radio-rules_b42854</link>
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		<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Last.fm]]></category>
		<category><![CDATA[MTV]]></category>
		<category><![CDATA[music industry]]></category>
		<category><![CDATA[Neilsen]]></category>
		<category><![CDATA[Nielsen]]></category>
		<category><![CDATA[Nilsen]]></category>
		<category><![CDATA[Pandora]]></category>
		<category><![CDATA[Pitchfork]]></category>
		<category><![CDATA[Spotify]]></category>
		<category><![CDATA[YouTube]]></category>
<pubDate>Thu, 16 Aug 2012 16:46:43 +0000</pubDate>
  
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<item>
<title>Revolving Door: 9.30</title>
<description><![CDATA[<p><img class="alignleft size-full wp-image-5467" src="http://www.mediabistro.com/prnewser/files/2010/09/revolving-door2.gif" alt="" />Here are this week&#8217;s PR and media highlights from mediabistro&#8217;s <a href="http://www.mediabistro.com/revolvingdoor/">Revolving Door Newsletter</a>:</p>
<p><strong><a href="http://www.mediabistro.com/Jane-Bianchi-profile.html">Jane Bianchi</a></strong> has been named senior news editor at <em><strong><a href="http://www.mediabistro.com/Seventeen-profile.html">Seventeen</a></strong></em>. She had been associate health editor at <em><strong><a href="http://www.mediabistro.com/Family-Circle-profile.html">Family Circle</a></strong></em>.</p>
<p><strong><a href="http://www.mediabistro.com/John-Koblin-profile.html">John Koblin</a></strong> has been named media reporter at <em></em><strong><a href="http://www.mediabistro.com/WWD-profile.html">WWD</a></strong>. He had been media reporter at <em><strong><a href="http://www.mediabistro.com/The-New-York-Observer-profile.html">The New York Observer</a></strong></em>.</p>
<p><strong><a href="http://www.mediabistro.com/Nitsuh-Abebe-profile.html">Nitsuh Abebe</a></strong> has been named pop music critic at <em><strong><a href="http://www.mediabistro.com/New-York-profile.html">New York</a></strong></em>. He had been writer at <strong><a href="http://www.mediabistro.com/Pitchfork-profile.html">Pitchfork</a></strong>.</p>
<p><strong><a href="http://www.mediabistro.com/Katherine-Heintzelman-profile.html">Katherine Heintzelman</a></strong> has been named entertainment editor at <strong><a href="http://www.mediabistro.com/Parade-profile.html">Parade</a></strong><em></em>. She had been entertainment director at <em><strong><a href="http://www.mediabistro.com/More-profile.html">More</a></strong></em>.</p>
<p><a href="http://www.mediabistro.com/memberscenter/changeMailList.asp?lmlid=11"><img src="http://www.mediabistro.com/avantguild/images/icons/arrow.gif" border="0" alt="" hspace="4" vspace="4" width="17" height="14" align="absMiddle" /></a> Click <a href="http://www.mediabistro.com/memberscenter/changeMailList.asp?lmlid=11">here</a> to receive mediabistro.com&#8217;s <strong>Revolving Door Newsletter</strong> via email.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Karen Schwartz</dc:creator>
<comments>http://www.mediabistro.com/prnewser/revolving-door-9-30_b5459#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/revolving-door-9-30_b5459</link>
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		<category><![CDATA[Media People]]></category>
		<category><![CDATA[Family Circle]]></category>
		<category><![CDATA[Jane Bianchi]]></category>
		<category><![CDATA[John Koblin]]></category>
		<category><![CDATA[Katherine Heintzelman]]></category>
		<category><![CDATA[More]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[Nitsuh Abebe]]></category>
		<category><![CDATA[Parade]]></category>
		<category><![CDATA[Pitchfork]]></category>
		<category><![CDATA[Seventeen]]></category>
		<category><![CDATA[The New York Observer]]></category>
		<category><![CDATA[WWD]]></category>
<pubDate>Thu, 30 Sep 2010 15:48:44 +0000</pubDate>
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