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Posts Tagged ‘PR Newswire’

Marketwire Sues PR Newswire for $25 Million

Canada’s Marketwire has filed a $25 million lawsuit against PR Newswire, accusing its competitor of causing “irreparable harm,” according to Reuters. The lawsuit alleges that PR Newswire hired Marketwire staffers and then extracted trade secrets and other confidential information from them. The lawsuit was filed in New York.

Among the co-defendents in the case are¬†Shoeb Ansari who worked for Marketwire until June 2010 and now serves as PR Newswire’s chief technology officer and three former staffers who only resigned in recent weeks.

In a statement emailed to PRNewser, PR Newswire writes:

PR Newswire has every legal right to hire these employees and it has no interest in any trade secrets Marketwire may have.

Marketwire is turning to the courts in an attempt to prevent fair competition between the companies. We are confident that the court will agree this case has no merit.

We has also been in touch with Marketwire and will update this post with its statement if and when we hear back.

Tools Round Up: Facebook and Skype; Radian6 and Twitter; JT and MySpace

Facebook has announced a partnership with Skype that will bring video calling to the social network’s 750 million users. Microsoft is in the process of acquiring Skype for $8.5 billion and has been a Facebook partner for some time. Today’s announcement also included a new chat design and the addition of group chats. More info is available on The Facebook Blog.

Perhaps you heard that the President hosted a Twitter Townhall today? Radian6 will be working with Twitter to analyze those tweets. Pre-townhall research conducted by Radian6 yielded a number of findings, like national security and financial security are two topics that drive tweets. Additional findings are available here.

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Tools Round Up: ARC for Marketing, the State of the Media, BW’s Tweets

PR Newswire and MultiVu have introduced ARC for Marketing. (ARC stands for “Access, Reach, Connect.”) The platform allows users to launch video, photos, and other multimedia assets and promotional content from one platform. Information and a demo are available here. PR Newswire launched ARC for Public Relations last June.

Vocus has released its State of the Media 2011 report. Among the highlights and lowlights: 151 newspapers folded; 724 outlets launched, the overwhelming majority of them from Patch.com; consumer magazine launches are on the upswing; and 60 stations added a 4:30a.m. newscast. Click here for more.

After testing the feature for the past few months, Business Wire is now tweeting every press release to the appropriate content categories. Clients are asked to choose categories when uploading a release and users can subscribe to those feeds.

PR Newswire Launches Rebranding Campaign

PR Newswire has launched a new brand positioning campaign with the theme “Engage Opportunity Everywhere.” The campaign includes a series of white papers and video.

One of the videos discussing audience engagement in a “multichannel world” features speakers from Weber Shandwick, J.P. Morgan, and TheLadders.com, among others. Interesting how basically the entire campaign is embedded with the video, from the white papers to a picture of the CEO, Ninan Chacko.

PR Tools Round Up: PR Newswire, Critical Mention, Cision, and More

-Cision has introduced EdCals, a free online tool that alerts users to the major stories that media outlets are working on. Cision also recently announced CisionPoint Connect Release, which distributes search-optimized news across major channels.

-PR Newswire, BetterInvesting, and MUNCMedia have launched the monthly Retail Investor Conferences, a virtual series that will bring together retail investors and publicly traded companies.

-Klout.com, known for its Twitter influence measurement, has launched a platform to measure Facebook influence.

-Critical Mention has introduced the latest version of its broadcast platform, CriticalTV 4.0. The latest version includes e-mail and RSS feeds and mobile capabilities.

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PR Newswire Launches ProfNet Connect

PR Newswire has announced the launch of ProfNet Connect, a tool that adds social media elements to its existing ProfNet with user profiles, real-time conversations, and other features. ProfNet Connect replaces the ProfNet Experts Database. The service can be accessed for free by members of the public, media, and communications industry. A video about  ProfNet Connect is attached after the jump. Read more

Clinton Global Initiative Partners With PR Newswire

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PR Newswire will provide news distribution services for The Clinton Global Initiative (CGI) as part of a partnership announced today.

The news comes in conjunction with The Clinton Global Initiative’s Fifth Annual Meeting, which will be held in New York from September 22 – September 25.

“With its unsurpassed global distribution and communications network, PR Newswire is an ideal partner to help CGI and our members deliver messages of social responsibility around the world,” said Bob Harrison, CEO of the Clinton Global Initiative (CGI) in a statement.

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