As part of the ongoing promotions for the film Prometheus, the new trailer aired last night on the U.K.’s Channel 4 network with the hashtag #areyouseeingthis. Shortly after another ad aired featuring highlighted tweets with that hashtag. The hashtag was second on the U.K.’s top trending list for a spell.
We previously covered the great lengths that the filmmakers (it’s a Ridley Scott film made in association with 20th Century Fox) have gone to to promote this movie, which comes out June 8. Since that story, there’s been another clip (posted after the jump) dedicated to Michael Fassbender’s android character David.
Now The Guardian is wondering if the promotion has gone so far that it’s taking away the from the mystery of the movie.