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Posts Tagged ‘Random House’

Arts Publicist Shocks World: It’s Not About the Money

shutterstock_82521562Meet Harrison Kelly. He runs a firm in Hong Kong called Flatcap Asia which represents such clients as Random House, Hachette UK and the “Shakespeare in the Port” festival. Oh, and he’s only 25.

We assumed his profile in the South China Morning Post would concern the struggles of top agencies as they attempt to expand into Southeast Asia, but it’s more a commentary on the state of PR in the arts.

Get ready for a shocker: turns out that most arts publicists, like the artists they represent, don’t do it for the money!

Why? Because there is none, silly.

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Fox PR Says New Roger Ailes Book Is Totally False Because They Didn’t Fact-Check It

RogerAiles“Randi Anderson, a television producer who went to work for CNBC when Ailes was running that channel twenty years ago…alleges that Ailes offered her an extra $100 a week to have sex with him whenever he wanted.”

See, we knew there was a reason the Fox News organization was trying so hard to discredit Gabriel Sherman and his new unauthorized Roger Ailes bio The Loudest Voice in the Room, for which he claims to have interviewed 614 peopleThanks for showing us the dirt, Wonkette!

The book isn’t on shelves yet, but The New York Times has already provided the public with some details.

Ailes may be “a visionary” who recognized the power of video (aka multimedia content) to shape public opinion years before everyone else, but according to the Times summary he also did some of those things that media people do.

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Random House Prepares to Feel the Wrath of Fox News

Roger-Ailes_a_lToday Capital New York describes a “big roll-out” for The Loudest Voice in the RoomNew York magazine scribe Gabriel Sherman‘s forthcoming “tell-all” about Roger Ailes and his Fox News empire; Capital even went so far as to borrow the word “shitstorm” from one Matt Drudge (aka Ailes’ biggest fan) in anticipation of the ensuing smear campaign.

This is, of course, the same book that led Fox to fire its top PR guy Brian Lewis after accusing him of being Sherman’s main source (a claim we always doubted, given the Ailes team’s legendary sense of loyalty). Publisher Random House  expects the same sort of aggressive response to the book, because “conservative media outlets have been attacking Sherman’s reporting for months in an attempt to discredit the author.”

Yet the book’s official site, worth visiting for its Wall Street Journal-style headshot illustrations, calls the tome a “deeply reported journey” inside the network, and we’re left wondering how Ailes will attempt to minimize its influence.

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PR Win: Publishers Run with Charitable #HolidayHaiku Campaign

So Penguin and Random House ran a creative charity campaign on Twitter today in a partnership with NY hunger non-profit City Harvest.

Word nerds that we are, we enjoyed scrolling through the entries. Tough to pick a winner, but we do love these three:

There’s our mother of dragons. Good job, everyone.

First Lance Armstrong ‘False Advertising’ Suit Filed (by a PR Exec!)

We just couldn’t resist: today marks the filing of the first post-Oprah lawsuit against admitted liar and generally detestable person Lance Armstrong.

The issue at hand isn’t the fact that Lance cheated, ruined honest people with fake libel charges, or promoted a bunch of big brands after winning while on dope. No, it’s all about his books, see?

The two plaintiffs in the class-action complaint say that they bought Lance’s inspirational memoirs because they believed his story about a triumphant, dope-and-cancer-free return to the Tour de France. Upon discovering that the story was not exactly true, they felt “duped, cheated and betrayed” and decided to take his sorry ass to court for fraud. The suit accuses Lance and his publishers, Penguin and Random House, of committing acts of “false advertising” by selling the books as works of non-fiction.

Excuse us while we enjoy a guilt-free laugh.

The most interesting part of this story (to us) is the fact that one of the men filing the suit is “Rob Stutzman, a public relations executive who served as a deputy chief of staff for former California Governor Arnold Schwarzenegger“. He would certainly know a good bit about famous liars, wouldn’t he?

So will this suit go nowhere like the one against Three Cups of Tea author Greg Mortenson, who fabricated portions of his books? Or will it lead to a settlement like the case filed against admitted fabulist James Frey? And what do we think about the fact that a veteran PR professional started it?

Adventures in Marketing: ‘Fifty Shades of Chicken’

Fifty Shades of Chicken Random House Today we bring you what is, without a doubt, one of our favorite marketing projects of the year.

First: You may have heard that Random House employees recently received hefty $5000 holiday bonuses thanks, in large part, to a certain obscure author/handcuff enthusiast named E.L. James.

In case you thought the publishing house couldn’t wring a single cent more from its whips-and-chains smash 50 Shades of Grey, you thought wrong: the company recently released a lighthearted companion piece in the form of a cookbook titled Fifty Shades of Chicken. It’s ostensibly a collection of recipes, but it’s really just an excuse to milk that juicy property ’til it’s bone dry.

Why do we love this project? We’re suckers for satire and clever, pun-filled copy, so we’ll just let the official Twitter feed speak for itself:

…and it keeps going, people. There is apparently no shortage of sexual innuendos in the culinary world.

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This Week on the mediabistro.com Job Board: Random House, Brown Lloyd James, Publicolor

This week, Random House is looking for a senior publicist for its children’s division, while Brown Lloyd James is on the hunt for a media director. Publicolor needs a manager of special events, and Formula PR is searching for a new senior account supervisor for its tech clients. Check out these jobs and more below, and find additional just-posted PR gigs on on mediabistro.com.

For more job listings, go to the Mediabistro job board, and to post a job, visit our employer page. For real-time openings and employment news, follow @MBJobPost.

Sloane Crosley Leaving Random House

Sloane Crosley has finally determined that there will, in fact, be no cake. She’s leaving her publicist job at Random House next month to focus on writing full time. She was with the book publisher for nine years. Her most recent collection of essays is titled How Did You Get This Number.

Update: Crosley has joined The Independent Magazine as a columnist, with her first essay slated to appear on December 11. Crosley will continue to write for other UK publications and is working on a novel.