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<title>Ron Johnson - PRNewser</title>
<link>http://www.mediabistro.com/prnewser</link>
<description>Your Daily PR Release</description>
<copyright>Copyright 2013</copyright>
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<title>JCPenney Will Cut Your Kid&#8217;s Hair for Free</title>
<description><![CDATA[<p><img class="alignleft size-medium wp-image-45016" title="Ginger power! " src="http://www.mediabistro.com/prnewser/files/2012/09/Free-JCPenney-haircut-300x223.jpg" alt="" width="300" height="223" />Things have been looking bleak for <strong></strong><strong><a href="http://www.mediabistro.com/JCPenney-profile.html">JCPenney</a></strong>. The struggling retailer <a href="http://buzz.money.cnn.com/2012/08/10/jc-penney-ron-johnson/?iid=EL">lost $147 million</a> during the second quarter, its shares are down 18% so far this year, and some of CEO <strong><a href="http://www.mediabistro.com/Ron-Johnson-profile.html">Ron Johnson</a></strong>&#8216;s recent efforts to resurrect the brand (including a pricing overhaul that replaced coupons and sales with a confusing three-tiered pricing structure) have <a href="http://money.cnn.com/2012/09/10/news/companies/jc-penney-haircuts/index.html" target="_blank">fallen flat</a>. However, it seems that Johnson had a moment of <em>shear</em> genius in offering free back-to-school haircuts for children during the month of August (painful pun intended).</p>
<p>In fact, the company saw such an influx of shaggy-headed kids in need of a new &#8216;do that it ended up giving away about 1.6 million haircuts in a single month &#8212; substantially more than it had bargained for. Johnson himself <a href="http://money.cnn.com/2012/09/10/news/companies/jc-penney-haircuts/index.html" target="_blank">admitted</a> the promotion was &#8220;far bigger than I expected,&#8221; and he has therefore imposed a few new stipulations to prevent the newly reorganized stores from being demolished by a cascading wave of hair clippings when the promotion relaunches. Beginning in November, children may still get their free haircuts, but only on Sundays, and only if they are in Kindergarten through grade 6.</p>
<p>While the hair-cut promotion is undeniably getting people in the door, many wonder whether it will have any real impact on the store&#8217;s anemic bottom line.</p>
<p> <a href="http://www.mediabistro.com/prnewser/jcpenny-free-haircuts-for-kids_b44996#more-44996" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Elizabeth S. Mitchell</dc:creator>
<comments>http://www.mediabistro.com/prnewser/jcpenny-free-haircuts-for-kids_b44996#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/jcpenny-free-haircuts-for-kids_b44996</link>
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		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[JCPenney]]></category>
		<category><![CDATA[Ron Johnson]]></category>
<pubDate>Thu, 13 Sep 2012 13:50:41 +0000</pubDate>
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<item>
<title>Apple PR Fail: Tech Giant Scolds New SVP</title>
<description><![CDATA[<p><img class="alignleft size-medium wp-image-42950" title="We like Macs, but come on." src="http://www.mediabistro.com/prnewser/files/2012/08/apple-head-283x300.jpg" alt="" width="231" height="245" />Hey, how&#8217;s <strong><a href="http://www.mediabistro.com/Apple-profile.html" target="_blank">Apple</a></strong> doing? Well, their stock <a href="http://money.cnn.com/2012/08/17/technology/apple-stock-high/index.html">just soared</a> to an all-time high in anticipation of new <strong><a href="http://www.mediabistro.com/iPhone-profile.html">iPhone</a></strong> and <strong><a href="http://www.mediabistro.com/iPad-profile.html">iPad</a></strong> models, and they&#8217;re currently the <a href="http://www.ibtimes.com/articles/356889/20120627/world-s-top-10-respected-companies-aapl.htm" target="_blank">most respected company</a> on the planet according to a recent <em><strong><a href="http://www.mediabistro.com/Barron-profile.html">Barron</a></strong></em>&#8216;s survey. So yeah, no worries there.</p>
<p>But today we bring you news of <a href="http://tech.fortune.cnn.com/2012/08/17/apple-store-chief-admits-he-messed-up-bloggers-smell-blood/" target="_blank">a rare</a> PR Fail among Apple&#8217;s top brass. <strong><a href="http://www.mediabistro.com/John-Browett-profile.html" target="_blank">John Browett</a></strong> joined the company <a href="http://www.apple.com/pr/library/2012/01/31John-Browett-Joins-Apple-as-Senior-Vice-President-of-Retail.html" target="_blank">in January</a> as senior vice president of retail, replacing the lamented <strong><a href="http://www.mediabistro.com/Ron-Johnson-profile.html">Ron Johnson</a></strong> after he left to head aging retailer <strong><a href="http://www.mediabistro.com/JCPenney-profile.html">JCPenney</a></strong>&#8211;and the new guy found himself in a bit of hot water this week thanks to a few well-placed rumors and some very dedicated bloggers.</p>
<p>Seems like Browett told some insiders at the company that, in his humble opinion, the celebrated Apple Stores were &#8220;bloated&#8221; with too many employees. He then shared news of his plans to help them run &#8220;leaner&#8221; by reducing the hours of part-timers and laying off hundreds of recent hires at branches around the world if they insisted on working more than 32 hours a week. This tough talk quickly came back to bite Browett&#8211;hard.  <a href="http://www.mediabistro.com/prnewser/rare-apple-pr-fail-company-scolds-svp_b42947#more-42947" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Patrick Coffee</dc:creator>
<comments>http://www.mediabistro.com/prnewser/rare-apple-pr-fail-company-scolds-svp_b42947#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/rare-apple-pr-fail-company-scolds-svp_b42947</link>
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		<category><![CDATA[PR Fail]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Apple Computer]]></category>
		<category><![CDATA[Barron]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[JCPenney]]></category>
		<category><![CDATA[John Browett]]></category>
		<category><![CDATA[Ron Johnson]]></category>
		<category><![CDATA[The Wall Street Journal]]></category>
<pubDate>Fri, 17 Aug 2012 15:51:19 +0000</pubDate>
  
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