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Posts Tagged ‘Ryan Aynes’

What Will the Successful Campaigns of the Future Look Like?

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The question that plagues most businesses today is the same: how do we truly reach and create a relationship with the customer? How do we ensure that the sentiments surrounding our brand are positive?

We all know that the combined powers of traditional advertising and earned media aren’t quite enough–and even brands with incredibly successful interactive, multimedia campaigns like Dove’s “Real Beauty” encounter blowback on social media and beyond.

So what do the brands of the future need to do to stand out? What will the most successful campaigns look like?

Ryan Aynes, digital trends expert and co-founder of EDGE Collective, gave us his thoughts on the subject.

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Mediabistro Course

Mobile Content Strategy

Mobile Content StrategyStarting September 24, learn how to write content for smartphones, tablets, and mobile devices! In this online course, students will learn how to publish across multiple channels and manage the workflow, optimize content for mobile devices, and  engage with their audience across screens. Register now!

Roll Call: Ogilvy, The Daily Caller, Komen for the Cure, and More

Ogilvy PR has added three to its New York office. Parris Bowe joins as SVP in the consumer marketing practice reporting to Alyssa Garnick, EVP of the practice. Bowe has previously worked for Lippe Taylor and Edelman. David Hanon joins as VP of that consumer marketing practice as well. He was most recently at Waggener Edstrom for more than a decade where he worked with tech consumer clients including Microsoft. And Ryan Aynes has joined the 360⁰ Digital Influence Group as a VP. He was previously director of social media at the JAR Group.

Rep. Darrell Issa‘s (R-CA) former spokesperson Kurt Bardella has landed at Tucker Carlson‘s The Daily Caller. He was fired by the Congressman after an investigation was launched into whether he shared emails with reporters. Bardella starts his new job today as director of communications, The Huffington Post writes.

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