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Posts Tagged ‘Sacramento Kings’

PR Win: Basketball Teams Are Hyping Google Glass Now

Google Glass struggled to get off the ground in 2013, and there’s no doubt that the Wiredthis product will never appeal to the general public” article was terrible PR.

Google’s still going to push it, though—and this month Glass officially entered the sports world. We’re not sure who’s behind PR at the company (though Peter Himler gave us some hints with this 2010 blog post), but the Sacramento Kings‘ decision to showcase Glass is a big win. Here’s the preview:

Looks pretty cool with the ringside seats and all, though it’s hardly HD. It’s mostly successful in showing us that Glass does have some potential real world applications beyond making you look really weird.

Our proposal: Doggy Glass for the Animal Planet “Puppy Bowl”. Think about it, Google.

(H/T PR Week UK)

Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!

Roll Call: Qorvis, Padilla Speer Beardsley, the Sacramento Kings, and More

Kevin Chaffee has joined Qorvis Communications as senior advisor. He was previously with Washington Life and will continue to serve as an editorial consultant for the magazine. Prior to that, he spent 17 years as a reporter and editor at Washington Times. [via FishbowlDC]

Padilla Speer Beardsley has appointed Curtis Smith as director of business development and marketing for the firm. He’s also in charge of internal comms, raising awareness of the firm across media. Previously, he was director of business development for both Carmichael Lynch (advertising) and Carmichael Lynch Spong (PR).

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