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Posts Tagged ‘Shep Smith’

Fox News’ Massive New Touch Screens Aren’t Helping, You Guys

When we first saw images of Fox News‘ new, comically outsized touchscreen doohickeys, we thought “What a great way to counteract the perception that you’re a network catering to senior citizens frightened by technological, cultural and political change!” But it was probably more about intra-network jousting, like “We’ll see your fake holograms and raise you two dozen supersized iPads, CNN!”

Then we watched this Shep Smith video, which we can summarize as such: “These things are really freaking cool. Just trust us like you always have and will.”

For real though: Fox’s tech “revolution” involves little more than testing its theory that more gadgets equals more accurate news. Imagine how much smoother the 2012 election coverage would have been with these BATs (Big Area Touchscreens)! And who would ever make fun of a name like that?

We would ask various members of The Media what they think, and yesterday people who are more clever than us came up with plenty of related memes, but this is the only tweet you need to see:

Paul Reubens, tech visionary. And to all those who doubt him, Shep Smith has one question: “Have you watched the True Blood on a 55-incher?!”

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Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now! 

Fox News Chief Roger Ailes Cans Top PR Rep

Today The Hollywood Reporter brought word that Fox News chief Roger Ailes had given “right hand [PR] man” Brian Lewis his walking papers. That’s not all: the THR headline asserts that he was “…escorted from the Fox News building” this morning. Kind of an unnecessary detail, but we get the point.

Lewis worked as “a top executive” to Ailes since the network began 17 years ago. His latest official title was VP, corporate communications, a role that required him to manage PR duties for all the Fox properties. “Insiders” claim that “financial issues” forced Ailes to make the decision while some media observers think this move portends a bigger shakeup (especially when paired with the recent re-shuffling of on-air personalities Sean Hannity, Megyn Kelly and Shep Smith).

We don’t know about all that, and we’re absolutely sure that Mr. Ailes would never turn to us for advice, but we think he might want to consider Shep as a replacement for Lewis. The world’s biggest True Blood fan might not be a PR pro, but he’s certainly not afraid to let everyone know how he feels about that “V.”