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Posts Tagged ‘Sloane & Company’

Roll Call: B-M, Krupp Kommunications, Pivotal PR

Navy Reserve Rear Admiral Vic Beck (left) has been named MD of the U.S. public affairs practice at Burson-Marsteller. Beck has been in the Navy Reserve for 25 years and serves as vice chief of information for the U.S. Navy. He’ll be based in Washington D.C. and Boston reporting to the chair of the U.S. PA practice, Nate Tibbits. Beck also has 20 years of public affairs experience working with companies and government organizations.

Krupp Kommunications (K2) has launched a parenting division led by Beth Feldman, former VP of comms at CBS and the founder of RoleMommy.com. The parenting division has already won new business like Zarbee’s and will be working with existing clients like Gaiam and the book Bonding Over Beauty by Erika Katz.

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MDC Reports Revenue Gain But Income Loss

MDC Partners reported its earnings yesterday, announcing a year-over-year increase in revenue for the third quarter – $178.6 million for Q3 2010 versus $134.4 million for Q3 2009. Organic revenue increased 7.5 percent for the quarter.

For the nine months ending September 30, 2010, the company reported $484.4 million in revenue, a 22.5 percent increase over $395.6 million in 2009.

The company also reported net new business wins for third quarter 2010 totaling $14.7 million, with $47.5 million year-to-date.

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UPDATE: MDC Partners Acquires Majority Stake in Kwittken & Company

kwittken logo.bmp MDC Partners has acquired a majority stake in Kwittken & Company, a deal worth an estimated $10 million to $15 million, according to The New York Times. Kwittken will become an operating unit of Kirshenbaum Bond Senecal & Partners (KBS&P), the company’s second largest agency behind Crispin Porter & Bogusky. The story says that Kwittken has annual revenue totaling about $10 million and counts Thomson Reuters among its clients. Aaron Kwittken will continue as chief executive and managing partner, reporting to Lori Senecal, president and chief executive at KBS&P. The firm will retain all 22 of its employees.

The deal is the third in five months between MDC and a PR firm. The others were Sloane & Company in April and Allison & Partners in May. The transaction is the sixth overall for MDC since last September.

“P.R. is taking on a higher strategic importance based on its unique role in amplifying a brand’s message in today’s digitally focused, social media world,” Senecal tells the Times.

Update: PRNewser spoke with Jason Schlossberg, president of Kwittken & Company, about the impact of the transaction.

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