TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Posts Tagged ‘Social Media Strategies conference’

Jimmy Wales: ‘Wikipedia Assumes Good Faith’

Left to right: Adweek's Mike Chapman and Jimmy Wales Photo: Nancy Lazarus

Jimmy Wales, founder of Wikipedia and Wikia.com, talked about trust and community in an interview with Adweek editor Mike Chapman during the second day of Adweek’s Social Media Strategies conference in New York on Thursday.

Wales believes that humanizing the communities on the Internet is a solution to increasing the level of trust online. “One of the principles of trust that Wikipedia uses is to assume good faith,” according to Wales. “It turns out that most people are decent and fewer are malicious.”

Wales added,” When people answer their edits, they realize the human dimension, and the community cares if you do a good job.” He contrasted that with newspapers’ online reader comments, where “people are often badly behaved since they are interacting with a giant entity.”

Read more

Mediabistro Course

Programmatic Advertising

Programmatic AdvertisingStarting October 27, master the newest trend re-shaping the advertising landscape! In this course, you'll develop a better understanding of the programmatic advertising landscape to leverage the technology that supports it, identify target audiences, build programmatic campaigns across TV and digital, and optimize your campaigns for success. Register now!

‘Facebook Effect’ Author Discusses Movie and Company’s Prospects

Left to right: David Kirkpatrick and Adweek's Brian Morrissey Photo: Nancy Lazarus

David Kirkpatrick, author of The Facebook Effect: The Inside Story of the Company That is Connecting the World, offered his views regarding The Social Network as well as the future of Facebook during a lively discussion with Brian Morrissey, digital editor of Adweek, at Adweek’s Social Media Strategies conference in New York on Wednesday.

While The Social Network was not based on his book, Kirkpatrick summarized his reaction by saying, “I liked it as a movie, but not as history. Aaron Sorkin acknowledged that he invented some characters and situations for the movie.”

Kirkpatrick added, “Mark Zuckerberg is not as vindictive a person as he is portrayed in the film. It’s a shame that young people will see the greatest entrepreneur of this era, but along with those distortions.” Overall however, Kirkpatrick believes that the movie is good for Facebook, since “it turned Mark Zuckerberg into a global celebrity.”

Read more